Social Media Today - How to combat declining ad spend ROI

There’s been a noticeable shift in the e-commerce realm lately. The cost of social, search, retail, and digital ads growing increasingly expensive and your return on investment (ROI) is declining.

This is a major trend that has a direct affect on your ability to spend budget effectively, acquire new customers, and grow online sales. Now’s the time to re-think your e-commerce investments. This is why we’ve put together this best practice guide, complete with brand examples and alternative or supplemental strategies to get the most out of your marketing budget instead.