Unicorner - 🦄 Adventr: Create interactive videos

 

• Raised $5 million seed round with investors like Paladin Capital Group, In/Visible Ventures, Reinventure Capital, Alumni Ventures, Quake Capital Partners, artist John Legend, and EasyExpunctions CEO Yousef Kassim
• Earned a finalist spot at the 2021 TechCrunch Disrupt Startup Battlefield
• 8,000+ beta users including AsiaNet News, MSI Gaming, SK Interactive, and the New South Wales government

 

• Business Development (Various)
• Creator Success Manager
• Head of Operations
• Engineering (Various)
• Lead Product Manager (Creator Tools)

According to Adventr CEO Devo Harris, Adventr was started after he noticed how music videos with interactive components increased in popularity. The company is aiming to give viewers an enhanced and more engaging experience while giving creators the ability to increase engagement among their audience. This is most clear through its inclusion of analytics and overall focus on increased engagement—the company claims its Adventr format has a 1,300% better click-through rate and 271% more time spent when compared to standard video. But Adventr is not only innovating an interesting product; it’s making this type of content creation easily accessible. Given that the company plans to introduce social media integrations soon, we wouldn’t be surprised if we start seeing an influx of interactive videos online.