Waitlists have a shelf life, why doesn't Java collect itself? Water, water everywhere, and more...
👋 Hey, Ruchin here! Welcome to this week’s edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG)
Subscribe to get this newsletter every week👇 Into the Twitterverse 🐦🌌
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Growth Stories 🚀Meet the “Analytics Engineer” 👷♀️ Data professionals compare analytics engineers to librarians - people who curate an organization’s data and act as a steward of all organizational knowledge, rather than a researcher who answers a specific question. Discover the growth story of the pioneers of "analytics engineering" who raised $222M this week at a $4.2B+ valuation. Fundraising, Venture Capital and Exits 🤑
Launches, events, and releases
Nerding out on PLG 🤓📚Case studies in how to do SEO: Lessons from Canva, Adobe, Zapier, Glassdoor, Walmart, and more 👇 Canva, Adobe, Zapier have all mastered SEO & scaled to millions of monthly visitors!
I created 7 such case studies so you can implement the learnings to grow your startup with SEO 🚀
Includes our own case study of scaling to 1M+/mo :)
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Analytics engineering with dbt Labs
Tuesday, March 1, 2022
How dbt Labs co-invented their ICP and built a $4B data analytics community
WTF are PLG CRMs, expanding your BottomLyne, Content 101, and more!
Thursday, February 24, 2022
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
Happier with Zapier
Tuesday, February 22, 2022
The product-led growth engine that powered Zapier's growth from $0-$140M ARR and a $5B valuation with just $1.4M raised
How to buy communities and influence people, Shopify's rocky year, conversions aren't magic, and more...
Thursday, February 17, 2022
👋 Hey, Ruchin here! Welcome to this week's edition of the ✨Top of the Lyne✨ newsletter. Each week we publish the hottest news from the beautiful world of product-led growth! (PLG) The outcome we
Plumbing with Airbyte
Tuesday, February 15, 2022
The bottom up PLG and Community Led Growth strategy that's making Airbyte the standard for the Modern Data Stack
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