Weekender: Ukraine war tests whether marketers can address crisis meaningfully
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March 4 - Ukraine war tests marketers | Cheetos goes hands-free
Friday, March 4, 2022
Cheetos goes touchless in hands-free pop-up at SXSW; 66% of brands spent more on creator marketing in past year; Walmart moves further into livestream shopping View online | Signup | Forward Marketing
March 3 - Jack in the Box trolls McDonald's over ice cream machines | American Eagle's Roblox debut
Thursday, March 3, 2022
American Eagle debuts on Roblox with inclusive club showcasing spring apparel; Agencies' metaverse practices ramp up in preparation for new digital age; Innovid acquires TVSquared in quest to
March 1 - Brand safety in the metaverse | Coors Light opens retro pop-up for sustainability push
Tuesday, March 1, 2022
Coors Light opens sustainable Future Mart to promote removal of plastic rings; Merrell favors fresh air over gimmicky self-care gadgets in new ad; Nike, Asos, Old Navy are most inclusive brands for Gen
Feb. 28 - Denny's enlists TikTok stars to refresh heritage | Volvo's Super Bowl push pays off
Monday, February 28, 2022
Volvo's EV push around Super Bowl rolls away with 20M Twitter impressions; Gaming in-app purchases drop 35% globally after Apple's ATT changes; Campaign Trail: Old Spice spoofs '80s action
Weekender: Campaign Trail: Old Spice spoofs '80s action movies with deepfake ad
Saturday, February 26, 2022
Signup | Forward Marketing Dive Weekender Feb. 26, 2022 | A roundup of this week's most read stories Nielsen BROUGHT TO YOU BY — Nielsen Download Nielsen's Advertiser Playbook Uncover
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Saturday, November 23, 2024
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