GrowthHackingIdea - How I doubled my app downloads
Actually, I changed nothing but the app icon and, to my surprise, my daily downloads doubled (along with daily revenue!).
If you have apps on Google Play, you should try the “Store Experiments” ( http://bit.ly/1MY12GW ) - it’s a great tool for scientifically finding out if you can boost downloads by changing your icon. So far, one experiment concluded that new borderless icon variations improve downloads by up to 5%.
Source: medium.com
Cheers,Charlie Patel ;)
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