Weekender: Campaign Trail: Ruggable rejects restrictions in debut brand effort

 
 

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March​ 12,​ 2022 | A roundup of this week's most read stories
 
 
 
 
 
 
 
 
 
 
 
 

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March 11 - Schick embraces the everyday man | Chili's unwraps e-commerce shop

Friday, March 11, 2022

Chili's opens e-commerce shop to celebrate 47th birthday; Campaign Trail: Ruggable rejects restrictions in debut brand effort; Miller Lite elevates minority voices in esports via renewed Complexity

March 10 - Dollar Shave Club's March Madness 'chin-fluencer' | Bushmills buys 'Peaky Blinders' fans a drink

Thursday, March 10, 2022

Bushmills picks up the tab for 'Peaky Blinders' fans for St. Patrick's Day; Brands invest less in promoting ads with women in professional roles, study finds; Can marketers crack the code

March 9 - Degree hypes up women's basketball | Questions arise after Gannett domain spoofing

Thursday, March 10, 2022

Gannett advertisers hit by domain spoofing, spotlighting programmatic issues; Tullamore Irish whiskey aims to correct common misspelling of St. Paddy's Day; Omnicom acquires digital transformation

March 8 - P&G pauses marketing in Russia | How QSRs are riding the plant-based food wave

Tuesday, March 8, 2022

How QSR marketers are riding the plant-based food wave; Kraft Mac & Cheese teams with Netflix for star-studded film deal; Gap champions individuality, self-expression for spring push; Inside

March 7 - Inside Disney's ambitious ad bets | Pepsi scouts pop stars on TikTok, TV

Monday, March 7, 2022

Pepsi scouts next pop star in new show spanning TikTok, TV; AB InBev's Estrella Jalisco will pay someone to quit their job; How publisher pushback on Google's AMP impacts marketers; Ukraine war

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