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This is Growth Currency⚡ #59 — your weekly dose of creator inspo ✨

A special welcome to the 18 newest members of the Growth Currency⚡ newsletter community, including Jack, Octavia, Kevin, Kelli, Kent, Sergio, and Alex—to name a few!

Thank you for giving me a little bit of space in you inbox. 🙏
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Heads-up! Wanna market your podcast BETTER 👋

Launching your podcast is exciting! But it can be deflating putting in the work and checking your downloads to see..... ZERO.

I'm putting on a FREE workshop with podcast marketing expert Jeremy Enns to help you learn how to market your podcast BETTER.

​Check it out and Register here »​

Jeremy is launching his 5th cohort of Podcast Marketing Academy in April, so this your chance to get a sneak peak at the goods!
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GROWTH INSIGHTS | The Creator Levers For Success

Growth is hard. Simple as that. This tweet by Tim resonated with me pretty hard.

Tim Stoddart @TimStodz One of the HUGE downsides of Twitter is that is requires consistent, focused, relentless tweeting. With SEO, I can spend time to write something great and then the results come on their own. It's a much more focused and methodical approach. March 15th 2022 0 Retweets 12 Likes

Growth in all forms has felt like a slog lately.

Twitter isn't serving up my goods to the almighty algo.

This ol' newsletter is the little engine that could, slowly chugging up by a few subscribers each week—but nothing like the 40-50 new weekly subscriber gains from June through September.

Growth, quite simply, is hard.

So I'm going to recommit myself to the Three Creator Levers for Success.

THREE LEVERS FOR CREATOR SUCCESS

The most successful creators I've seen do this.

They Consume. They Create. And they Promote.

But doing all three is a delicate balance.

​Read more »​

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YOUR GROWTH CURRENCY ⚡ THIS WEEK

"Knowledge is the currency of growth."
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⚡ Ann Handley on Creative Elements podcast with Jay Clouse
​Ann is the creator's creator. She is a writer, a speaker, a teacher, a marketer, and a newsletter—dare I say—guru? I learned a LOT and got crazy inspired by her recent chat with Jay.

Learn...

→ the 2 questions Ann asks new subscribers that get a 30-40% response rate
→ the most important metric she uses to measure her success
→ how to differentiate yourself in a sea of 'How-to' content

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⚡7 ways you can get subscribers to actually read your emails by Khe Hy [🧵]
​The title is self-explanatory. Khe has sent more than 3 million emails (aggregated) with his RadReads newsletter. And he rocks a 54% open rate. That's no joke 🤯

Khe Hy @khemaridh 3,000,000 emails sent. This blows my mind. So does the 54.22% open rate. Here are 7 ways you can get subscribers to actually read your emails: pic.twitter.com/b6tlbozUrC March 7th 2022 65 Retweets 359 Likes

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⚡ 8 Counterintuitive Marketing Strategies That Actually Work by Amanda Natividad
​I love these. Reminds me of the timeless "do things that don't scale" advice—plus another 7 to make you think.

My personal fave:
​"Give away valuable info to get paying customers."

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⚡20 Copywriting Tips You Should Hang On Your Wall by Nicolas Cole
​Nicolas' words have made millions of dollars online. These tips are worth printing out 💯.

Nicolas Cole 🚢🏴‍☠️ @Nicolascole77 20 copywriting tips you should hang on your wall 🧵: March 9th 2022 48 Retweets 256 Likes

» Avoid the word “better” at all costs
» Be a painkiller, not a vitamin
» Never blame the customer
» Teach, don’t sell

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⚡The Creator Academy | COHORT 2 [Start: March 28th, 2022] with Jessie van Breugel
​My good friend Jessie is launching his second cohort for his The Creator Academy course (formerly From Consumer To Creator). Jessie is a personal branding expert who has helped me with my Growth Currency brand, among many others. Get a head-start in the creator economy with The Creator Academy.

Included:

→ 1-hour 1-on-1 Assessment
→ 8x Workgroup Sessions
→ 8x Office Hour Sessions
→ 60-minutes 1-on-1 Assessment
→ 24/7 Access to Vibrant Slack Channels
→ 8 Chapters of Course Content

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⚡ Cheat Layer (via Appsumo) — Nocode nerds (like me) unite! Cheat Layer exposes a powerful scripting layer on all websites, which you can use to write, edit, run, and schedule business tasks. Even crazier? Cheat Layer uses machine learning (GPT-3) to generate instantly working JavaScript code using just natural written language! 🤯

(Full affiliate disclosure: I have not purchased or used Cheat Layer but wanted to share because it looks incredibly useful!)
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Thanks for checking out the GC⚡ newsletter this week.

With Ukraine still in our thoughts, please consider the links below.

🇺🇦

Support Ukraine:

→ Come Back Alive​
→ Ukrainian Red Cross​
→ Voices of Children​

→ Ukraine-Russia Twitter List (h/t Noah Smith)

How would you rate this edition?​
⚡⚡⚡⚡⚡ Electrifying!​
⚡⚡⚡ A decent jolt.​
⚡ Just static...

Hit reply and let me know — I answer every one :)

And in case you missed it, here are last week's most popular links:

#1: Reverse-engineering content monetization by Dylan Redekop (me!)​
​#2: How I Made $7,500 in ONE WEEK Selling an E-Book by Simon Høiberg​

Other Growth Currency⚡ Resources:

→ The Ultimate Creator Database of Awesomeness​
→ How To Start, Grow, and Optimize a Thriving Newsletter Community​

Peace and platonic love,

Dylan

PS: If you fight for your limitations, you get to keep them.