​

​
This email found its way into your inbox because you are awesome and subscribed here OR here or maybe here. This email may contain affiliate links where I receive a small commission for recommending products I use & love at no extra cost to you.

​[Read the browser version right here]​

[#Ad] Looking to visually boost your brand straight to top-of-mind?

​Sked Social is the #1 Instagram-first social media scheduling tool. Create and cross-post your creatives to Instagram and every major social media channel in minutes.

Try Sked Social free for 7 days. Love it? Get 50% off your first month with code Sked50 at checkout.

​

This is Growth Currency⚡ #60 — your weekly dose of creator vitamins 💊

A special welcome to the 26 newest members of the Growth Currency⚡ newsletter community, including Richard, Clint, Shane, Candice, Ashley, Russell, Sarah, Dan, and Alyssa—to name a few!

Thank you for giving me a little bit of space in you inbox. 🙏
​

​

Heads-up! Want MORE podcast listeners? 👋🎧

Launching your podcast is exciting! But it can be deflating putting in the work and checking your downloads to see..... ZERO.

I'm putting on a FREE workshop with podcast marketing expert Jeremy Enns to help you learn how to market your podcast BETTER.

​Check it out and Register here »​

Jeremy is launching his 5th cohort of Podcast Marketing Academy in April, so this your chance to get a sneak peak at the goods!
​

​
GROWTH INSIGHTS | Should you build an audience or product first?

The chicken-or-the-egg question of the creator economy:

“What should I build first: an audience or a product?”

And here’s my super lame cop-out answer: it depends.

(Yeah that answer’s NOT going viral…)

The truth is, both can work — and the right strategy for you will depend on your situation and how quickly you want revenue. I’m going to share a few examples of creators who are taking both paths to success.

But first I’ll share my story.

I had a small audience when I started my newsletter (ie. my product) in January 2021. My Twitter following was around 700 people. I had no other platforms to beckon people to consume my product. Just Twitter.

So instead of trying to decide which to grow first — I simply did both simultaneously.

Was that the right move?

​Read more »​
​

​
​[#Ad] Interactive video decks for B2B sales and fundraising.

▶️ Turn static presentations into engaging video sales decks!

Check out this preview 👇

​DeckLinks empowers creators and sales teams to establish a human-to-human connection with their clients.

​Try it FREE »​

[ PS: 🥳🙌 How cool is this »»» A featured tool from the GC⚡ Creator Database was #2 Product of the Day on Product Hunt ]​
​

​
YOUR GROWTH CURRENCY ⚡ THIS WEEK

"Knowledge is the currency of growth."
​

⚡ How YouTubers Can Successfully Build a Newsletter Audience by Treyton Devore
​(This is the correct link—but you have to scroll down a bit to get to the headline above)
​I've beat the drum about creating a newsletter instead of a blog for a while now. Colin & Samir offer 2 tips on how to pair a newsletter with a YouTube channel in this article by CreatorBread.

​

⚡6 elements that made this Tweet go viral by Neville Medhora
​Neville's tweet got 3.3+ million impressions, 20,000+ likes, 2,700+ retweets 🤯 He analyzed why and came up with 6 key elements he believes it went viral. Nev's content is always entertaining and insightful, this is one is no different!

​

⚡ DeliverIt Newsletter​
One of the best tactical newsletters with examples I've come across for email marketing—created by Jason Resnick and Kim Doyal.

​

⚡ 6 Month SEO Plan by Roberto Robles
​SEO strategies can make your head spin. This one won't. It's so straightforward even I would use it.

​

⚡Entrepreneurlist.io — Whoa this is neat: a curated collection of [free & paid] guides, courses, and books from successful entrepreneurs like Julian Shapiro, Wes Kao, Arvid Kahl, Tim Soulo, Ann Handley, Joel Hansen, Kevon Cheung and more.

​

⚡ From Idea to Self-published Book: 27 Writing and Book Marketing Tips by Kjell Vandevyvere
​Kjell has interviewed some of the most successful self-published writers of our day. He's distilled their insights and wisdom into this helpful piece.

​

⚡ How to Create Digital Products (That People Actually Want) by Tim Stoddart
​Tim is the CEO of Copyblogger. I'm inspired by his combination of being prolific with content and maintaining such high quality of work. This article ranks #1 for the keyword "how to create a digital product". Might be worth a read 😉​
​

​
​[#Ad] 💌 Want to learn the best SEO Strategies to grow your Business?

​Subscribe to RankMakers Newsletter to get actionable SEO tips and ideas in one simple-to-digest weekly email.

Join 420+ indie makers and startup founders who are learning about SEO!

​Subscribe now »​
​

Thanks for checking out the GC⚡ newsletter this week.

Thanks to those who shared feedback over the past week about last week's edition. I really take your feedback to heart and want to continue improving your experience with this newsletter 🙌

Ann Handley asks her readers 2 questions when they first subscribe to her newsletter:
​1) how did you find me?
2) what do you hope to learn here?

While I'm curious about #1, I'd be very interested in #2 ;)

How would you rate this edition?​
⚡⚡⚡⚡⚡ Electrifying!​
⚡⚡⚡ A decent jolt.​
⚡ Just static...

And in case you missed it, here are last week's most popular links:

#1: 20 Copywriting Tips You Should Hang On Your Wall by Nicolas Cole​
​#2: 7 ways you can get subscribers to actually read your emails by Khe Hy [🧵]​

Other Growth Currency⚡ Resources:

→ The Ultimate Creator Database of Awesomeness​
→ How To Start, Grow, and Optimize a Thriving Newsletter Community​

Again, thinking of Ukraine as the war nears it's one month mark. Please consider the links below.

🇺🇦 Support Ukraine:

​Come Back Alive​ || Ukrainian Red Cross || Voices of Children​ || Ukraine-Russia Twitter List (h/t Noah Smith)

Peace and platonic love,

Dylan

PS: If you fight for your limitations, you get to keep them.