Hey bootstrappers,

>> How well do you keep pace with change?

I have a friend who helps older people get online. 

He says it’s one of the most rewarding jobs he’s ever had. Just helping isolated seniors send emails means they stay connected to friends and family. 

You probably know someone who’s struggled to keep pace with change. It’s not just individuals that fall behind, but businesses too. 

Nearly half of executives cite the pace of technological change as their number one challenge. 

Helping businesses exploit the latest technology and trends can make an enormous difference to their bottom line – and for which they’d happily pay you a small fortune.

Think of the tools and techniques you might use every day: social media marketing, digital ad exchanges, online payment gateways…

How well do you know these areas and could you help others use them? This week’s founders did and made millions of dollars as a result.

Helping others succeed could be your new superpower. 💪

Carson Henry knew car dealerships struggled to sell online, so he learned the prohibitively difficult Amazon ad exchange and built a platform to help dealerships sell quickly and easily.

Car Dealerships Are Increasing Online Sales By Millions With the Help of This $180,000 MRR Startup

“We can do cars, parts, services, inventory sourcing, and analytics reports. It’s an all-in-one flip-of-the-switch platform. You can’t access a lot of the infrastructure we’re building anywhere else. No one else is building the way we are.”

After watching his mother, Lyn, help businesses switch from cash to cards, Ciaran Savage now helps them move from cards to digital payments – and has brought his mum along for the ride.

A Mother-and-Son Team Is Shifting UK Small Businesses to Online Payments for Over $1 Million ARR

“I’m building a company focused on late adopters. Open banking and P2P payments won’t be adopted by the average butcher or hair salon anytime soon. However, I hope I can help these merchants adapt faster as my network gets larger.”

Noah Greenberg and his cofounders have helped reverse the decline in newspaper subscriptions by replacing traditional newsrooms with a branded content newswire.

The News You See Online Today is Increasingly Sourced From Startups like This One Worth $10 Million

“Brands increasingly want to produce quality journalism as a form of marketing, and news outlets need great third-party content more than ever. If the content they receive from brands is high quality, most news companies have no problem publishing it.”

“Bootstrapping has allowed us to grow at a responsible pace and make smart moves for the business. We want to build a sustainable company – not one with a massive valuation but no road to profit. We want to empower sustainable models for journalism.”

 - Noah Greenberg, Stacker

If you've got a great story about your bootstrapped company, we want to help tell it. Fill out this form and we'll be in touch soon. 

What did you think of this week's stories?