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4/21/2022
15 : 14
April 21 - Unilever tightens policy on kids' food marketing | Mtn Dew goes to Hell for Flamin' Hot soda
Mtn Dew goes to Hell to promote Flamin' Hot flavor; Netflix is finally open to ads. What's next?; How narratives will help reshape modern brand marketing View online | Signup | Forward
4/20/2022
15 : 14
April 20 - Netflix considers ads as subscribers exit | Tide enters the Marvel multiverse
Tide's 'Doctor Strange' ads connect MCU to past marketing; Miller High Life dresses for expected wedding boom with Tie Bar deal; Why McDonald's leveraged buzzy Szechuan sauce to boost
4/19/2022
15 : 24
April 19 - What Gen Z wants from the metaverse | Jameson takes over 'orange' on Pinterest
Jameson takes over 'orange' on Pinterest to introduce new whiskey; Why McDonald's leveraged buzzy Szechuan sauce to boost its app; Publicis reports strong Q1 on heels of major account wins;
4/18/2022
15 : 4
April 18 - Burger King ponders paradoxes with plant-based push | Restaurants spark up 4/20 promos
Restaurants leverage delivery boom to reach 4/20 enthusiasts; Bud Light Next goes green for League of Legends championship; Meta leans into monetizing Horizon Worlds VR platform View online | Signup |
4/16/2022
18 : 14
Weekender: Absolut bolsters Coachella sponsorship with metaverse pop-up
Signup | Forward Marketing Dive Weekender April 16, 2022 | A roundup of this week's most read stories Webflow BROUGHT TO YOU BY — Webflow Meet the modern WordPress alternative Learn how Rakuten
4/11/2022
15 : 4
April 11 - Absolut's hybrid approach for Coachella | Influencers push IHOP's PanCoins
IHOP opens International Bank of Pancakes with sunny influencer push; Baskin-Robbins scoops up brand refresh; Walmart preps mealtime inspiration with shoppable Snapchat lens; Campaign Trail: Logitech
4/9/2022
18 : 14
Weekender: Coke promotes new pixel-flavored cola with Fortnite island
Signup | Forward Marketing Dive Weekender April 9, 2022 | A roundup of this week's most read stories OneTrust BROUGHT TO YOU BY — OneTrust OneTrust Consent & Preference Management Your
4/8/2022
15 : 14
April 8 - Advertisers shift strategies as cookie deprecation looms | Logitech seeks to empower creators
Campaign Trail: Logitech for Creators fosters community in debut brand platform; Tito's Vodka distills AR packaging to mark 25th birthday; Google is ready to test Topics, but advertisers remain
4/7/2022
15 : 14
April 7 - Lego, Epic Games plot metaverse space for kids | Amazon, Walmart, Target lead retail media
Amazon, Walmart, Target lead retail media as CPG ad spend tops $500M; Skullcandy keys into music, self-expression in yearlong social push; Lululemon taps Nike vet, Adidas exec for senior leadership
4/6/2022
15 : 34
April 6 - Cracker Jack emphasizes women's sports with Cracker Jill bags | Gaming strategies level up
Brands ramp up gaming marketing but still lag consumers; How ethnic e-grocers are turning up the heat on shoppable recipes; Podcast advertising prospers but needs solutions to reach full potential View
4/5/2022
14 : 44
April 5 - Adidas's personality-based metaverse avatars | Chipotle lets Roblox players roll virtual food into real meals
Chipotle lets Roblox players roll virtual burritos into real food; 80% of CMOs turn to agencies for TV strategies amid streaming shift; Podcast advertising prospers but needs solutions to reach full
4/4/2022
15 : 44
April 4 - Coke gives gamers a taste of pixels | Miller Lite flavors March Madness
Miller Lite emphasizes taste with beer flavor drops; With a portfolio of iconic snacks, Hostess Brands sweetens its business for another century; Colgate trials tech for real-time ad testing to drive
4/2/2022
18 : 14
Weekender: Dunkin' CMO departs after 9 months
Signup | Forward Marketing Dive Weekender April 2, 2022 | A roundup of this week's most read stories EX Squared BROUGHT TO YOU BY — EX Squared Think like an anthropologist - Connecting with users
4/1/2022
15 : 14
April 1 - New Balance springs into Twitter 3D ads | Hostess looks to the future
With a portfolio of iconic snacks, Hostess Brands sweetens its business for another century; Chipotle serves Cash App promotion for return of Guac Mode; Google releases Retail Search tool to improve
3/31/2022
15 : 34
March 31 - Lay's serves 4-course meal at Coachella | Wendy's opens metaverse restaurant
Wendy's opens metaverse restaurant in Horizon Worlds; Google releases Retail Search tool to improve shopper discovery; Good-Loop ties purpose to ad views for a better internet View online | Signup
3/30/2022
15 : 14
March 30 - Walmart plots out premium ads | Pizza Hut gives students a break from the struggle
Pizza Hut rides 'struggle bus' with experiential push; Yuengling hopes light beer takes flight with Imagine Dragons tie-in; Good-Loop ties purpose to ad views for a better internet; Brick by
3/29/2022
15 : 24
March 29 - McDonald's Norway displays 'iconic trash' | Tostitos' sonic logo features chip crunch
Tostitos turns sounds of chips and jars into audio logo; Brick by brick: How Lego continues to build a toy empire; Kroger opens ad inventory to third-party platforms in latest scale play; Jose Cuervo
3/28/2022
15 : 34
March 28 - Dunkin' parts way with CMO | Johnnie Walker mixes anthem for Angel City FC
Johnnie Walker mixes anthem for US women's soccer team; Verizon, Live Nation sweeten 5G sales pitch with exclusive livestream concerts; Campaign Trail: Lululemon's poetic ode to women's
3/26/2022
18 : 14
Weekender: Campaign Trail: Lululemon's poetic ode to women's feet
Signup | Forward Marketing Dive Weekender March 26, 2022 | A roundup of this week's most read stories SEMrush BROUGHT TO YOU BY — Semrush Online marketing can be easy Get ahead with simple
3/25/2022
15 : 4
March 25 - Coke spawns deal with Riot Games | Lululemon sprints with new footwear campaign
Campaign Trail: Lululemon's poetic ode to women's feet; AB InBev brews up NFL offseason marketing strategy; Meta tops TikTok in mobile ad performance after Apple's ATT changes; Skittles