Thomas from Ariyh - 🎓 Cats and dogs increase sales

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🎓 People watch high energy ads more

Tuesday, April 26, 2022

An analysis of views of 27000 TV ads from 3200 brands found a strong correlation between ad energy and the probability of viewing it. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Reply to all reviews

Tuesday, April 19, 2022

When hotels started to consistently respond to reviews on TripAdvisor, they received 12% more reviews and their star ratings increased 0.12. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Privacy guarantees reduce sales

Tuesday, April 12, 2022

Privacy policy notices hurt trust - instead of increasing it - when they are excessively formal and legal-sounding. Lower trust reduces sales. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 Ariyh’s Pricing Playbook 📘 (+ When to use 0.99 prices)

Tuesday, April 5, 2022

It's the day! Ariyh's Science-based Playbook of Pricing & Promotions is here. Today's insight is a special extract from the Playbook: When to use just-below pricing ($.99 endings). ‌ ‌

🎓 Unintentional offers are more attractive

Tuesday, March 29, 2022

People are more attracted to offers that seem to be given to them by mistake. Business news fans were 149% more likely to take an offer for The Economist if it wasn't meant for them. ‌ ‌ ‌ ‌ ‌ ‌ ‌

A Genie in a Bottle

Wednesday, May 25, 2022

Marketing wishes and fantasy lands PLUS the real possibility of becoming a Google partner. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

How Relentless Passion Inspires a Craft

Wednesday, May 25, 2022

Passionate people generally have a positive disposition and feel strong levels of engagement and connection with their day-to-day craft. May 25, 2022 | Read Online How Relentless Passion Inspires a

The Rundown: Google's Marketing Live announcements signal strategic priorities

Wednesday, May 25, 2022

Upcoming features, including ad formats for short-form video and retail media promise marketers better measurement. May 25, 2022 Google is banking on new shopping formats to woo over marketers. It

Prioritization Over Efficiency

Wednesday, May 25, 2022

What you need to grow your consulting business is making better decisions, and then acting on those. Pragmatic Consulting Club Pragmatic Consulting Club Prioritization Over Efficiency By Danilo Kreimer

Klarna scales back

Wednesday, May 25, 2022

.... and Windfall tax rumours send energy shares down View this email in your browser 25th May 2022 Bite-sized business news from the UK and beyond Good morning What's the most unusual job title

$951,000/mo from selling Rubber Ducks!

Wednesday, May 25, 2022

$951000/mo from selling Rubber Ducks... Trends Are you an aspiring entrepreneur looking for the right market to jump into? Here are 3 emerging markets our Trends.co analysts uncovered this week: 🎨

15% more productive team and you

Wednesday, May 25, 2022

Today's hack 15% more productive team and you Will your growth double if you and your team's efficiency double? Sure. Maybe even more than double. It's like having 2 times more team members

Google took the cookies from the cookie jar

Wednesday, May 25, 2022

First-party data, second to none CX Hey there, Google is going cookie-less from 2023, making third-party data a thing of the past. But what does that mean for your business and how can you shift focus

Netflix goes South

Wednesday, May 25, 2022

Also in today's edition: Snapchat sours the mood; Indian startup winter is here; Broadcom acquires VMWare; Service charges may become voluntary ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

These 12 flows are responsible for $8 million in sales

Tuesday, May 24, 2022

Supp Reader I just wrote a thread on the exact email flows responsible for more than $8 million in sales for my eCom clients Click here to read the thread If you set these exact 12 flows in your store,