Mailbrew Marketing Weekly - Marketing Weekly #207

3-Step Approach To Get Your SaaS Mentioned on Top Tier Publications • How to Respond to a Savage Review • How TikTok Made Cottage Cheese Cool Again • Why “Why” is the Most Important Word in Marketing • I Used to Believe NPS Was Useless • There Are 3 Different Types of Instagram Accounts: Which One is Right for You? • 3 Best AI SEO Tools to Work Smarter, Not Harder • Revive 2.0: The Content Refresh Tool for Instant Decay Analysis • How to Create a Content Brief: A Step-by-Step Guide (+ Templates) • The End of Hashtags? #️⃣
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Sunday November, 2024

👋 Good day!

Here's your weekly marketing brew. ☕️

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Blogs

There Are 3 Different Types of Instagram Accounts: Which One is Right for You?
Kirsti LangNov 22
The key differences between Instagram's professional and personal account options, plus how to switch yours.
3 Best AI SEO Tools to Work Smarter, Not Harder
Mateusz MakosiewiczNov 21
To answer this, I went on a quest to find SEO tools that got AI right. Tools that don’t overpromise but offer tried-and-tested ways to make you work smarter, not harder. Tools that are not overly optimistic about AI just
Read more ›
Revive 2.0: The Content Refresh Tool for Instant Decay Analysis
Tim MetzNov 21

Five years ago, we launched Revive as a free content refresh tool to help teams identify and prevent content decay. Since then, 39,000 people have used it to win back lost organic traffic. Today, we’re launching a major update of Revive with: Full compatibility with Google Analytics 4 (GA4) Instant …

How to Create a Content Brief: A Step-by-Step Guide (+ Templates)
Leigh McKenzieNov 18

Making great content isn’t easy, but a solid content brief can make all the difference. A good brief helps everyone—writers, editors, and strategists—stay on the same page. This ensures every post is useful, clear, and built to perform. At Backlinko, we’ve seen how strong content briefs drive results. They’ve helped …


Newsletters

The End of Hashtags? #️⃣
Shannon SankeyNov 22

Not exactly.

The post The End of Hashtags? #️⃣ appeared first on Carney.


Podcasts

How to Ask The Right Questions Using Thoughtful Curiosity
ducttapemarketing.comJohn JantschNov 21
In this episode of the Duct Tape Marketing Podcast, I had the pleasure of interviewing Dr. Amber Wright. Dr. Wright is a communication expert, coach, facilitator, and former communication professor. She empowers organizations to enhance the way people feel recognized, understood, and appreciated. As an executive coach and speaker, she …
How To Do Better On LinkedIn
John Wall and Christopher PennNov 22

In this Marketing Over Coffee: Dwell Time, Slop Lists, BlueSky, Mini App Blogs and more! Direct Link to File Brought to you by our sponsors: Wix Studio and NetSuite MarketingProfs post show – Generative AI for Analytics The slop list and how to do it better AJ Wilcox on LinkedIn …


Waiting in traffic when I had an idea.

And thought of this ridiculous hypothetical, advertising campaign for Viagra. Plenty of space on the bottoms of bridges and plenty of eyes with people sitting in traffic waiting. It’s silly I know, but I wanted to share 😂

Automotive advertising done right and wrong, side by side comparison.

Automotive advertising done right and wrong, side by side comparison.

Basic Media Buying On Facebook Ads Is Dead. ( Lessons After Spending $10M+ In Facebook Ads In 2024)

Good day Redditors,

2024 has been pretty brutal for a lot of media buyers, advertisers, brands. The brutal truth is that 2025 is going to be even more challenging if you do not master marketing.

I have been in e-commerce and advertising on meta since 2018. I have seen it …



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