🎓 Ariyh’s Pricing Playbook 📘 (+ When to use 0.99 prices)

Key phrases

Older messages

🎓 Unintentional offers are more attractive

Tuesday, March 29, 2022

People are more attracted to offers that seem to be given to them by mistake. Business news fans were 149% more likely to take an offer for The Economist if it wasn't meant for them. ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 The virtual touch effect

Tuesday, March 22, 2022

Show a hand touching your product from the viewer's point of view (eg photo of a hand holding a coffee, or a VR 'hand' interacting with a phone). Product attitudes and sales will increase.

🎓 Clickbait doesn’t work

Tuesday, March 15, 2022

People feel manipulated by clickbait headlines, so they like the content less and are 31.2% - 48% less likely to share it. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 4.3 stars sells more than 4.9 stars

Tuesday, March 8, 2022

Extremely high average product ratings, between 4.5 and 5 stars, make people skeptical and generate lower sales than ratings between 4 and 4.5 stars. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

🎓 $2,111 is better than $1,999 (+ Pricing Playbook 📘)

Tuesday, March 1, 2022

For prices with 4 figures or more, in any currency, repeat the last 3 digits and use a low number (eg $4111, not $3888). The price will feel more discounted. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Funding the Future through Scholarship DAOs | State of the DAOs

Friday, April 8, 2022

You're reading State of the DAOs, the high-signal low-noise newsletter for understanding DAOs. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Jul 4: 888’s debt sale hits trouble

Monday, July 4, 2022

888 debt sale struggle, Las Vegas analyst updates, the shares week, startup focus - Sports Gambling Guides +More ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Defining Success

Monday, July 4, 2022

Clarify your desired outcomes to avoid trouble. Pragmatic Consulting Club Pragmatic Consulting Club Defining Success By Danilo Kreimer – 04 Jul 2022 – View online → Seneca famously said, “If one does

Brits set for summer of air travel chaos

Monday, July 4, 2022

.... and US stock markets suffers worst start to the year in over 50 years View this email in your browser 4th July 2022 Bite-sized business news from the UK and beyond Good morning Would you sign up

How Rob Dyrdek quietly built a $400m empire

Monday, July 4, 2022

In 2016, investors were still calling the ex-pro skateboarder "uninvestable" - as if that would hold down a guy with over 20 world records. Trends You know Rob Dyrdek the skateboarder, maybe

+21% in paid account upgrades (easy)

Monday, July 4, 2022

Today's hack +21% in paid account upgrades (easy) Ecwid saw a 21.3% lift in successful paid account upgrades. How? 1. By clarifying their progress bar = adding text below icons. 2. By showing 15%

Screw it! Just DIY🛠️

Monday, July 4, 2022

Lenskart gets bigger, ONDC challenges Amazon, FSSAI certified Paan ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Oops, we did it: TikTok

Monday, July 4, 2022

Also in today's edition: Billionaire wealth dwindles; The great crypto hedge fund collapse; BNPL down rounds; A coffee brawl is brewing ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

5 Interesting Learnings from Zendesk at $1.6 Billion in ARR; Plus Weekly SaaS News and Updates

Sunday, July 3, 2022

The latest SaaStr articles and Cloud news To view this email as a web page, click here saastr weekly Hey SaaStr Community, There are a lot of “VC-isms”, and one you hear a bit is The Clear Path.

6 Lead Myths Most Agency Owners Believe

Sunday, July 3, 2022

I don't know about you but I want to build my life on the truth. Too agencies let themselves be persuaded by lies. Here are 6 nasty ones that will kill your agency's earning potential: 1 - 👎

You entered our giveaway but not the app! 📱

Sunday, July 3, 2022

The clock is ticking. You still have time to download Q.ai to confirm your entry. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌