6 things I *really really* like about ConvertKit

I've tried every email sending company out there for my own businesses or for clients.....and I'm going to show you my #1 pick of them all.

I've personally used: ​
​• GetResponse
​• Aweber (7 years)
​• Klaviyo (7 years)
​• MailChimp (3 years)
​• InfusionSoft (5 years)
​• ConvertKit (currently)

Here's what I personally have found from going through all these services:

The big stuff is almost all the same. Sending broadcasts, autoresponders, tagging. Every email service has this.

However it's the little things are important: How the editor works, editing images, being able to capture emails easily etc....

Here's the top things I've enjoyed about ConvertKit.

Watch this on YouTube:

Listen to this on Podcast:

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#1.) Easily write in the editor

This is such a big problem with most companies. The editor is often clunky and frustrating to write in.

In ConvertKit you write, and that's what it puts out.

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#2.) Edit Images on the spot.

Doing small edits to images is one of the most time consuming things I do (and for people who aren't good at this, often impossible).

For example, here's an image of an old advertisement I used in an email:

But I want to make it more informative by marking up the image...

With ConvertKit directly from the email editor I can do this:

This normally used to take many steps of importing/exporting the photo from Photoshop or another program like Canva. With ConvertKit I never left my email editor!

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#3.) Autoresponder just click through and edit.

In the past my autoresponders looked like this:

While this LOOKS COOL, IT'S COMPLICATED AND HARD TO MANAGE.

Let's zoom in and look at this:

To make an autoresponder I would have to:

• Create and apply tagging rules
• Create a timer & rules for each individual email
• Link each email to the next
• Open new windows to edit an email
• Layout the emails so they fit on the screen
• View individual reports for each email

This was an utter disaster, and made wrangling my autoresponders super difficult.

ConvertKit solved this by making a brain-dead-simple layout like this:

Just click the email you want to edit....and edit right there on the spot.

I also HATED the reporting on other autoresponders. You had to click through each email one-by-one....but autoresponders are meant to be viewed as a sequence, not individually.

That's why when I saw ConvertKit displays simple reporting like this I rejoiced:

These might be very simple things, but to anyone who's living is made with emails, these things are huge deals.

I DON'T KNOW WHY IT TOOK SOMEONE THIS LONG TO MAKE AUTORESPONDERS LIKE THIS 😂

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#4.) Accept purchases for products

I do consulting and sometimes accept random payments for sponsorships. Instead of invoicing software, I'll just create a product in ConvertKit, add the price, and send that link to the client, like this:

BAM. I just accepted payments.

It's little things like this that SHOULD be simple that I like.

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#5.) Capture emails and grow list

Ugh, another bane of my existence is having multiple services to do email collection and email sending. Why are they not the same?

With ConvertKit I put this simple email signup form on CopywritingCourse.com/newsletter​

In the past few weeks here's the performance of that box:

This means ~15% of the people that landed on that link entered their email address, and I picked up ~1,200 new subscribers from that.

Since I use ConvertKit for email collection AND sending, I set this form to start new signups on the autoresponder I mentioned above.

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#6.) Send content upgrades in one

Sending a "Content Upgrade" is when someone signups for your email, and you send them a file:

This feature was nearly impossible with InfusionSoft, and required 10+ clicks and settings.

In fact I had to use LeadPages to handle this functionality.

However ConvertKit just let's you push people to a different page after they signup, or send them a message via email with the link:

Once again, this seems like such a small thing, but in practice is so difficult with many email services. So now I could send people relevant content downloads extremely simply, which massively boosted conversion rates!

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Anyways, I hope you enjoyed this post on the primary features that make me love ConvertKit.

Sincerely,
Neville Medhora

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P.S. I made this whole email inside ConvertKit, including all the images.

P.P.S. If you are looking for an email editor, try out ConvertKit's free trial!