Avoiding Burnout as a Social Media Manager (With Advice From Our Very Own Social Media Manager)

Hi there 👋 

We’re all probably all too familiar with what burnout means. Burnout is a state of emotional, mental, and often physical exhaustion brought on by prolonged and repeated stress. For social media managers, the constant pressure to be always online can make burnout more challenging to avoid. This week, we dive into strategies for preventing burnout and include practical advice from our very own social media manager. If you work in social media, I hope you can spend some time resting soon. 💜

Also on the blog this week, we share lessons from launching a new product at an 11-year-old company, plus highlight a small business owner who believes that employees — not customers — should come first.

I hope you have a lovely start to the week, and we’ll see you next Monday!

Warmly, 

Hailley & the Buffer team

P.S.: We're hiring a Growth Product Manager. 👀

👇 The latest from the blog

Avoiding Burnout as a Social Media Manager (With Advice From Our Very Own Social Media Manager)

Burnout is a growing phenomenon among social media managers, with people in the role pointing out the platforms they manage as major contributors. In this post, Tamilore speaks to Buffer’s very own Social Media Manager, Mitra, and shares how you can avoid burnout as you grow your social media management career. 

How to Go Live on TikTok

Going live on TikTok is a great way to increase your engagement and reach new audiences on the app. In this article, we’ll explain how you can set up your TikTok Live and start connecting with your audience in a new way. 

What We’ve Learned Launching a New Product as an 11-Year-Old Company

Phill, our Senior Product Marketing Manager, shares the lessons we’ve learned about releasing a new product as an 11-year-old company. Seventy-five percent of product launches fail according to HBR, but you can weigh the odds in your favor by learning from experience. 

Why I Believe Employees, Not Customers, Should Come First

Typical business advice says the customer should always come first, but Kelly Phillips has found that putting her employees first leads to better customer experiences and a stronger business. Here’s exactly how she’s done that, and the impact it’s had.

Thanks for reading! 😊

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