🦄 Whimsical: Unified collaboration workspace

Whimsical is a set of online collaboration tools: Docs, Flowcharts, Wireframes, Mind Maps, and Projects. These five tools, which the company calls “primitives,” essentially combine the use cases of apps like Notion, Google Docs, Figma, and Trello into one organized app.
🦄 Unicorner Startup of the Week: Whimsical
 
 ✍️ Notes From The Editors  
We mentioned in passing that Ethan’s a big productivity nut. It comes as no surprise that a company like Whimsical came across our radar—consolidating collaboration tools into one centralized platform can save teams a ton of time. Let us know what you think!
 
 - Arek and Ethan 🦄
 
 
Unified collaboration workspace
 
 
Whimsical is a set of online collaboration tools: Docs, Flowcharts, Wireframes, Mind Maps, and Projects. These five tools, which the company calls “primitives,” essentially combine the use cases of apps like Notion, Google Docs, Figma, and Trello into one organized app.
 
 
🔗 Check them out: whimsical.com
 
 
💰 Business Model
The company uses a Freemium SaaS model. The Starter tier is free up to 1,000 items per workspace and 10 guests per file or folder. Users have access to unlimited members and real-time collaboration. The Pro tier, $10 per editor per month billed annually, offers unlimited items per workspace, priority support, and unlimited free viewers. The Organization tier, $20 per editor per month billed annually, offers security, flexible payment options, and teams.
 
📈 Traction and Fundraising
  • Raised $30 million Series A from Accel and Basis Set Ventures
  • Used by teams at thousands of organizations including Webflow and Deliveroo
  • 3x revenue growth in the year prior to its raise and acquired a couple million users at companies, according to TechCrunch
 
👫 Founders
  • Kaspars Dancis, CEO: Previously VP Engineering @ FullContact, Co-Founder & CEO @ Cobook SIA, Engineering Manager @ Genesys, CTO @ Conseros Software
  • Steve Schoeffel: Previously Product Designer @ FullContact, Designer @ Viget Labs, English, Visual Arts, Film @ Duke
 
💼 Opportunities
Be sure to mention you came from Unicorner when applying!
 
🔮 Our Analysis
Whimsical’s approach to productivity is making many different types of tools available in one platform, meaning teams no longer have to “context switch” into another tab or sign onto another platform. When it comes to the product, Whimsical has two main selling points: collaboration and speed. It accomplishes collaboration by emphasizing familiar user-friendly features such as live cursors and comments. Its focus on speed is apparent through the many keyboard shortcuts available everywhere and the tight integration between its tools everywhere on the platform. For example, any file can be accessed from within another file by a link with a thumbnail of the page’s contents. Before its Series A, the company was able to reach millions of users bootstrapped and be profitable. With this funding, we project a good future for the company.
 
📚 Further Reading
 
 
If you enjoyed today's article, forward this email to a friend!
If you're just seeing this email now, subscribe here.
 
Made with 💜 by the Unicorner Team 🦄
 
 
🎁 Bonus Content!
Way back at the beginning of 2021, we shared our cover on Tive. At the time, the company had just raised its Series A. Recently, Tive raised its $54 million Series B round. Check out the post here—we look forward to its continued growth.
 
 
Twitter
LinkedIn
 
 
This email was sent to you
You received this email because you signed up with Unicorner.
 
Unsubscribe here 💔
 

Older messages

🦄 thirdweb: Build web3 applications with ease

Monday, June 6, 2022

thirdweb is a platform that allows developers to build web3 applications like NFT collections, marketplaces, and tokens without extensive blockchain development knowledge. Its software development kits

🦄 Alts.co: Alternative investment discovery and analysis

Monday, May 30, 2022

Alts.co is a community-based company built to inform people about alternative investments. Originally started as two separate newsletters from both founders, Alts was created to give its readers

🦄 Subject: Custom educational curriculum for all

Monday, May 23, 2022

Subject (previously known as Emile Learning) is an accredited learning platform seeking to lower the barriers to accessing a quality high school education. It has over 65 courses across core subjects,

🦄 Launch House: Communities for ambitious builders

Monday, May 16, 2022

Launch House is building programs for ambitious people to collaborate and make life-long connections. It offers three month-long programs including Launch House (for founders), Hack House (for

🦄 Climate X: Climate risk data and analytics

Monday, May 9, 2022

Climate X provides next-generation climate data and analytics, quantifying how different climate change pathways could result in physical risks to businesses, such as the probability of risks like

You Might Also Like

10words: Top picks from this week

Friday, April 19, 2024

Today's projects: Spheria • Narration Box • OnTheFly • AnyCheese • Dumbbe • HASTY • lockrScan • IdeaAize • Mailmo • ProSolvio • GigHunterBot • WeekToDo 10words Discover new apps and startups in 10

[Replay] Building a million dollar beauty brand

Friday, April 19, 2024

Free summit replay extended Hey - great news! We've extended the summit replay for 24 more hours. Watch it here free >> And, I want to highlight one of the inspiring founders, Alicia Scott.

Put it on paper

Friday, April 19, 2024

​ In case you missed it, here is the full recording of the 668 person workshop I co-hosted yesterday "how to build products of the future". It's completely free to watch here. Put it on

7 prompts for your B2B company’s next LinkedIn post

Friday, April 19, 2024

Plus, tips, news & Buffer updates for your social media journey ‌ ‌ ‌ Image Hey folks 👋🏾 It's been an interesting week in social, with the launch of TikTok Notes (their take on a photo + text

Challenges of Offering an API — The Bootstrapped Founder 313

Friday, April 19, 2024

When you sell access to an API, what should you keep in mind? How would you protect your data but still make it easy to use? ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

12 hours to go! 🐣

Friday, April 19, 2024

Catch the super early bird rates before they expire! View this email in your browser. 1200 x 380 (Desktop & Tablet) (8) Hey there, There are just 12 hours to go before Summit Summit ticket prices

Why I Switched My Blog to Ghost (and Why You Might Love It Too)

Friday, April 19, 2024

Tired of slow, clunky blogging platforms? I was too! Find out how Ghost changed my blogging life (and my company!), and why it might be the upgrade you need. Salehin Khan Salehin Khan Why I Switched My

Latvia's startup financing gets creative

Friday, April 19, 2024

We visit Riga to explore Latvia's tech scene, layoffs at Stability AI and why climate tech's latest phase will be built on debt. View in browser Notion flagship logo final Good morning there,

How Meta is paving the way for synthetic social networks

Friday, April 19, 2024

Five ways of thinking about Llama 3, its latest large language model Platformer Platformer How Meta is paving the way for synthetic social networks By Casey Newton • 18 Apr 2024 View in browser View in

SaaSHub Weekly - Apr 18

Thursday, April 18, 2024

SaaSHub Weekly - Apr 18 Featured and useful products Ant Design logo Ant Design An enterprise-class UI design language and React implementation with a set of high-quality React components, one of best