What’s your brand’s ideal social persona?

9 Ways To Say We’re Sorry (Sincerely) From The Brand Account

Social media has become the face of public apology. People expect sincere apologies for mistakes and call out brands that don’t do it right. Explore best practices and examples of quality apologies to help if your brand’s ever in the hot seat.

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How To Make A Reel On Instagram In 4 Easy Steps

As short-form videos raise the bar on social media, Instagram doubled down on video with Reels–bite-sized video posts. In four easy steps, learn how to create engaging Instagram Reels and connect with your audience in an exciting new way.

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10 Creative ‘We’re Hiring’ Social Media Post Examples

Marketers say finding experienced talent is their  biggest challenge this year. Brands need a strong social media recruitment strategy as people turn to social platforms to level up their career. We’re sharing ten creative ways you can attract qualified candidates on social.

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Today’s consumers expect more from the brands they follow and buy from. They crave less transactional, more personal relationships. Download our latest toolkit, where experts from Ada, Pendo, 6sense, Meta, and Sprout share insights on how to build authentic connections with your audience through business messaging. 

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