GrowthHackingIdea - TOP 3 studies: +40% leads from FB Ads

I was just reading a bunch of powerful studies on Facebook Ads...

And gathered the TOP 3 data-driven facts that I liked most:

1. Ads with white background had a 60% higher CTR and attracted 40% more conversions compared to a colorful background.

2. Emotional content performed about 2x as well as those with only rational content.

3. Ad designs that closely match with a landing page increase conversions by 20-35%.

Source: karolakarlson.com


Cheers,
Charlie Patel ;)



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