40M Monthly Pageviews With Google Discover: Here's the Site...

How this newbie blogger grew his site to 40 million pageviews within 5 years, an exclusive discount on content services, and more...

Today's email is sponsored by:

Do you want to know what it takes to bring a site to 40 million pageviews a month?

I sure do.

So I sat down with Kurt Schmidt for a Niche Pursuits podcast episode to have him discuss his strategy and some of tips that brought him such success.

And boy did he deliver.

Kurt is a former banker who purchased a Disney-themed site that was declining in traffic 5 years ago.

When he purchased it - it was averaging 700k monthly pageviews but shortly after the number fell to 500k.

He had to make some drastic changes if he wanted to get any return on his investment.

And that's exactly what he did, and as a result he gained some very valuable insights we'll all be able to benefit from.

Things like how to succeed on Google Discover and other Google platforms, diving into the key metrics that content site owners should optimize, and more:

• How Kurt got into the online business world
• Acquiring a site
• The ups and downs of growing a business
• Getting out of hard times
• Using engagement metrics on Facebook to see what's working
• Their team's compensation structure and how it's evolving
• The unique pay and bonus structure they use to incentivize authors
• Historical and current traffic breakdown
• The recipe for creating engaging, shareable content
• How to get traffic from Google Discover
• Best practices for optimizing titles and images
• Headline best practices
• Where they source images
• Tools they use to a/b test and improve their work
• Their content production process
• Their simple solution for managing their seemingly complex pay structure
• The pros and cons of clickbait titles
• Marrying human knowledge with AI tech
• Optimizing news content for SEO
• Revenue breakdown
• His view on whether this strategy is transferrable to other niches
• And a whole lot more...

So, whether you're interested in diversifying your traffic sources or simply want to learn some best practices from a content expert - you'll definitely want to check out this interview.

​Check out the actionable tips and tactics Kurt shares here​

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Thanks for reading!

Spencer