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Don't forget to track these social metrics
Saturday, January 7, 2023
Social media is a funny animal. Some posts go viral, some don't, sometimes you get more followers, sometimes you don't... and rarely does social media generate an ROI. But if you want to change
Try this to maximize traffic this year
Thursday, January 5, 2023
When you map out your SEO strategy, are you considering voice search? It's essential. Voice search is a different beast, but you can't afford to not pay attention—40% of consumers use voice
Google's New Experience Algorithm Update
Tuesday, January 3, 2023
Are you familiar with Google's EAT? It stands for expertise, authority and trust. Google just added another E to EAT. So now it is EEAT. Click here to learn what the new E is and how to optimize
The Most Powerful Content Creation Strategy You're Not Using
Saturday, December 31, 2022
I've tested out a lot of content strategies over the years. Some drive traffic... others don't. Some drive sales... others don't. Out of all the content creation strategies I have tested,
How Google’s E-A-T Works
Tuesday, December 27, 2022
Google is all about EAT these days. And no, I am not taking about food… I'm talking about expertise, authority and trust. Without it, it's much more difficult to climb to the top. So why is it
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