Weekender: Campaign Trail: Neutrogena lathers up reality TV parody on TikTok
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Feb. 3 - Google extols AI amid revenue woes | Neutrogena parodies reality TV on TikTok
Friday, February 3, 2023
Campaign Trail: Neutrogena lathers up reality TV parody on TikTok; Intuit, NFL team up for concert on Roblox with Saweetie; Mobile's influence on digital commerce soars, study finds; Ad blitz:
Feb. 2 - Meta revenue declines for third straight quarter | GM, Netflix strike EV partnership
Thursday, February 2, 2023
General Motors, Netflix team for strategic alliance around EVs; Propel Fitness Water's new look emphasizes Gatorade connection; ChatGPT might change advertising — but it won't revolutionize it;
Feb. 1 - Can ChatGPT revolutionize advertising? | Starry becomes official soft drink of NBA, WNBA
Wednesday, February 1, 2023
PepsiCo's new Starry brand named official soft drink of NBA, WNBA; Disney sells out ad time for NHL All-Star events; Ad blitz: Tracking every marketing play for Super Bowl LVII; Agencies,
Jan. 31 - Marketing industry draws battle lines over data privacy, retail media
Tuesday, January 31, 2023
Many brands are 'reluctant buyers' of ads on retail media networks; Smirnoff to unveil inaugural cocktail coordinator during Super Bowl LVII; Ad blitz: Tracking every marketing play for Super
Jan. 30 - Molson Coors, DraftKings raise Super Bowl ad stakes | A TV ad measurement reckoning?
Monday, January 30, 2023
Has TV ad measurement's day of reckoning finally arrived?; Busch Light enlists Sarah McLachlan for Super Bowl LVII; Ad blitz: Tracking every marketing play for Super Bowl LVII; Snap makes latest
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