Feb. 7 - Wendy’s first to test new shoppable TV tech | Klarna channels Y2K with Paris Hilton

 
 

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Feb. 6 - Old Spice introduces first brand mascot | Honda teams up with Topgolf

Monday, February 6, 2023

Honda, Acura tee up Topgolf deal in swing for millennials, Gen Z; Michelob Ultra, Instacart support Super Bowl push with shoppable TV ads; Campaign Trail: Neutrogena lathers up reality TV parody on

Weekender: Campaign Trail: Neutrogena lathers up reality TV parody on TikTok

Saturday, February 4, 2023

Signup | Forward Marketing Dive Weekender Feb.​ 4,​ 2023 | A roundup of this week's most read stories Industry Dive TRENDLINE The Latest Marketing Trends in CPGs With poor online experiences

Feb. 3 - Google extols AI amid revenue woes | Neutrogena parodies reality TV on TikTok

Friday, February 3, 2023

Campaign Trail: Neutrogena lathers up reality TV parody on TikTok; Intuit, NFL team up for concert on Roblox with Saweetie; Mobile's influence on digital commerce soars, study finds; Ad blitz:

Feb. 2 - Meta revenue declines for third straight quarter | GM, Netflix strike EV partnership

Thursday, February 2, 2023

General Motors, Netflix team for strategic alliance around EVs; Propel Fitness Water's new look emphasizes Gatorade connection; ChatGPT might change advertising — but it won't revolutionize it;

Feb. 1 - Can ChatGPT revolutionize advertising? | Starry becomes official soft drink of NBA, WNBA

Wednesday, February 1, 2023

PepsiCo's new Starry brand named official soft drink of NBA, WNBA; Disney sells out ad time for NHL All-Star events; Ad blitz: Tracking every marketing play for Super Bowl LVII; Agencies,

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