Weekender: Walmart ad sales hit $2.7B as execs eye greater scale
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Feb. 24 - Mercedes rides with TikTok, Google | Cutwater unveils brand refresh
Friday, February 24, 2023
Cutwater refreshes brand to accentuate accessibility of canned cocktails; TikTok's engagement rate soars above the competition; Victoria's Secret pilots refreshed loyalty program View online |
Feb. 23 - Coke latest to join AI hype train | Silk gives nepo babies milk mustaches
Thursday, February 23, 2023
Silk gives nepo babies milk mustaches to boost plant-based alternative; Kraft Heinz goes luxe with immersive hotel integrations; Shake Shack serves up fine dining experience with White Truffle Menu
Feb. 22 - Walmart ad sales hit $2.7B | Espolòn goes for the kill with ‘Scream’
Wednesday, February 22, 2023
Espolòn Tequila mixes 'Scream'-themed cocktails for horror franchise tie-up; Wonderful Pistachios cracks open TikTok for campaign revival; What a podcasting industry slowdown means for
Feb. 21 - How Molson Coors tackles football’s cost, clutter | Do podcasts still have advertising potential?
Tuesday, February 21, 2023
What a podcasting industry slowdown means for advertisers; Patrón Tequila serves AI-generated cocktails for National Margarita Day; Campaign Trail: ESPN revives iconic 'This Is SportsCenter'
Weekender: P&G’s Pritchard says AI, algorithms are improving ad effectiveness
Saturday, February 18, 2023
Signup | Forward Marketing Dive Weekender Feb. 18, 2023 | A roundup of this week's most read stories Marketing Dive's studioID BROUGHT TO YOU BY — Marketing Dive's studioID Boost Loyalty
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