8th Revolution - Cannabinoid Playbook: March 2022

Welcome to the 92 new members of the forward-thinking cannabinoid revolution who have joined us since last month!

They have now joined the 4,509 others who are receiving high-signal, data-driven analysis to be in front of their peers in the cannabinoid space!

One Report, Once a Month, Everything You Need to Know in Cannabis

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Cannabis Industry Faces Consolidation Challenges Similar to Other Emerging Markets

Capital markets are struggling, and retail investors are fatigued in the cannabis industry. Consolidation is a natural part of industry evolution.

The cannabis industry is experiencing challenges similar to those faced by other emerging markets, such as the following:

• Dot-com boom and bust
• Renewable energy sector
• Biotech industry

​See the similarities and differences

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​Future of the Cannabis Industry Shines Bright Amid Challenges

The nascent cannabis industry is experiencing growth and layoffs, with obstacles to federal legalization creating ongoing challenges. Public opinion and state legalization efforts continue; however, challenges such as inconsistent regulations and persistent stigma generate a complex and evolving marketplace with varying product quality and pricing. Read the Rest​

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​How a Leading MSO [Verano] Invests for the Cannabis Unknown

We hosted Aaron Miles, CIO of Verano to discuss:

• The critical conversations with regulators and how cannabis can lobby against pharma and alcohol.
• What changed for a large-scale MSO when Safe didn't pass, and how it alters the landscape for others.
• The biggest hindrance in cannabis right now is…

​Listen to the Interview | Read the Interview​

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​Why guess how much THC you have when you can know?

Process Analytical Technology (PAT) will revolutionize cannabis product formulation, including:

1. Vape Pens
2. Terpene Purification
3. Edible Dose Monitoring

​Read about our Systematic Approach to a smart factory ​

Our THC in Real Time Measuring Device’ beta program is full .

If you are looking for any of these operational efficiencies for FREE:

• Increase percent yield & extraction efficiency
• Decrease extraction run time
• Build custom parameters for each strain

Fill out this 3-question survey. We will open new spots in the next 6 weeks.

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​Health Insurance That Pays for Your Medical Cannabis & International Opportunities

​Listen to the Interview | Read the Interview​

Twitter Adverting

Social media platforms institute significant changes, allowing cannabis marketers to rejoice. While this is a good step, it comes with limitations. We break down this new opportunity. Read the Rest​

If you want us to do expanded walkthroughs on strategies that cannabis companies can implement today to utilize this tool, reply to this email and let us know.

A Cannabis Flight Study

Cannabis plant names are often a significant factor in consumer purchasing decisions. Brands, cultivators, and retail stores might invent or change product names if sales are inadequate. The traditional industry's Sativa, Indica, and Hybrid categories are proven as poor designations of effect.

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What if cannabis had something similar to the wine industry to help clarify and market effectively? Learn about The Cannabis Flight Study Read the Rest​
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​Headlines You May Have Missed…

• Bill would create path to legalize recreational marijuana in Texas
• How New York’s proposed cannabis laws in 2023 could alter the legal market

​Cannabinoid Pricing Analysis:​

Cannabinoid prices in the US market are volatile and can fluctuate significantly.

1. Delta-9 THC and CBN-O Distillate prices decreased the most, with a 22% and 19% decrease, respectively.
2. CBD Isolate, CBDA Isolate, and Delta-8 THC Distillate prices increased slightly.
3. CBDV Distillate, THC-O Acetate Distillate, and CBGA Isolate experienced significant percentage decreases during the observed period.

Key Takeaway: Businesses must stay current with the latest trends in cannabinoid pricing to remain competitive in the market. Read the Rest​

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🎙️The Dime

Last month on The Dime, we dove into:

**We will send emails about our podcast, The Dime, going forward. If you do NOT want to receive those emails, click here.​

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A Big Thank you......

If you have read it this far, thank you. Kellan and I have spent an insane amount of time researching ideas and concepts to continually provide original analysis on the state of the cannabis industry.

If you could take 10 seconds and share your link with a colleague or another person interested in cannabis, it'd mean the world to us.

We make some noise on the internet. Join in

• Twitter: https://twitter.com/BryanFields24
• Twitter: https://twitter.com/Kellan_Finney

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Learn More:

Did you miss our Case Study on maximizing margins in your processing facility? Click the link below and we will send you our free detailed 30+ page analysis. Send me the Case study on Maximizing Margins. ​

Are you interested in raising your brand awareness and being in front of a targeted engaged cannabis demographic? We have 1 spot left for 2022. Click here to reserve the last few spots available for 2022 Sponsorship.

See you next month,

8th Revolution

The playbook is intended to be additional reference point in taking future steps to build your market share. If you have additional questions or want further analysis, just say the word and we can share more.

At Eighth Revolution (8th Rev) we provide services from capital to cannabinoid and everything in between in regards to the hemp & cannabis industry. Our forward-thinking team can diagnose, analyze & optimize every detailed nuance of your company to keep your business safe, smart, and profitable. Our flexibility and experience combined with ongoing research creates unique insights into how to best grow your market share. We are creative problem solvers that rely heavily on analytics and trusted facts to help adapt an array of business services to meet your company’s growing needs.

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