Ahrefs’ Digest #126: E-E-A-T, keyword analysis, and more

We’re doing a pre-launch of our brand-new community!

This is only open to paying Ahrefs customers—so if you’re game, you can head to our community and log in via your Ahrefs account. 

Let us know your thoughts on the platform and how we can make it better for you.


🔝 SEO

Resource Page Link Building: The Only Guide You Need

Article by Joshua Hardwick

In all, 24% of SEOs still use resource page link building. Follow this guide to learn how to execute this tactic in three steps.

How to Measure SEO Performance & Results (The Right Way)

Article by Michal Pecánek

You only need these four SEO metrics.

E-E-A-T Is the New E-A-T. What the New “E” Means for SEO

Article by Mateusz Makosiewicz

In December 2022, Google added a new “E” — experience—to the original E-A-T. This means that Google will aim to “reward” pages where the author has actually experienced the topic they are writing about.

Keyword Analysis for SEO: Deciding if (And How) to Target a Keyword

Article by Joshua Hardwick

Here’s the process:

5 Questions With Kevin Indig

Article by Rebecca Liew

This is a new series idea we’re testing, so we’d love your feedback. Was it interesting? Do you want to see more of these?

How 16 Companies Are Dominating the World’s Google Search Results (2023 Edition)

Article by Glen Allsopp

The 16 companies are behind at least 562 individual brands, which get traffic from Google each day.

How to Easily Detect AI Content With Public Tools

Article by Matthew Woodward

Matthew created content using AI tools. He then ran this content through six AI content detectors and two plagiarism checkers. 

Result: Most of them failed the tests.


💻 Digital marketing

Creativity Is a Form of Leadership

Article by Jay Acunzo

Creativity is about inspiring others to think differently and act better. You're here to lead people away from something and toward something else. You can't have no point of view. You can't have zero beliefs. You can't make everyone like you.

ChatGPT Explained: A Normie's Guide to How It Works

Article by Jon Stokes

While you don’t need to know how ChatGPT works to use or appreciate it (I mean, I don’t know how smartphones work *exactly*), but it’s always interesting to learn more about the technology.
 

Till next time ;)
Cheers,



Key phrases

Older messages

Ahrefs’ Digest #125: ChatGPT for SEO, AI content, and more

Thursday, March 2, 2023

Elon Musk joins the AI wars this week: 📰 News & updates Snapchat Releases 'My AI' Chatbot Powered by ChatGPT Article by Alex Heath Snapchat joins too. Google Introduces AI-Powered Search

Ahrefs’ Digest #124: Keyword mapping, choosing SEO agencies, and more

Friday, February 17, 2023

Bing is still in the headlines this week. 📰 News & updates Alphabet Shares Dive After Google AI Chatbot Bard Flubs Answer in Ad Article by Martin Coulter and Greg Bensinger Google's battle with

Ahrefs’ Digest #123: Featured snippets, Skyscraper Technique, and more

Thursday, February 9, 2023

Yandex is old news now. This week's all about the giants facing off. 📰 News & updates Google Launches Bard, Its Answer to ChatGPT – Here's What It Looks Like Article by Barry Schwartz

Ahrefs’ Digest #122: Yandex ranking factors, common technical SEO issues, and more

Thursday, February 2, 2023

This week's SEO is all about the leaked Yandex code. Moving on to this week's newsletter: 📰 News & updates Yahoo Is Making a Return to Search Article by Barry Schwartz Yahoo coming back as

Ahrefs’ Digest #121: International link building, SEO pricing, and more

Thursday, January 26, 2023

I feel attacked: Jokes aside, here's this week's newsletter: 📰 News & updates CNET's AI Journalist Appears to Have Committed Extensive Plagiarism Article by Jon Christian Be careful

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