MicroConf - 200 pages of Rob Walling's best advice

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Are you a fan of our YouTube videos or the MicroConf podcast? 

What if you could gather all the most important SaaS-related insights that Rob has shared in his MicroConf talks and videos – and compile them in a single, easy-to-read book?

We’ve done that for you!

The Kickstarter for Rob's latest book, The SaaS Playbook, is live.

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It contains the most important do's and don'ts of building a SaaS – all based on Rob's seventeen years of experience in the field. 

You’ll find proven, actionable strategies in six critical areas: Market, Pricing, Marketing, Team, Metrics, and Mindset.

Discover everything you need to know about SaaS, including
  • Questions and processes to take you from product-market fit to scale​, and guidance for what to do when things start breaking. 
  • New ways to compete in crowded marketplaces, and what to do when someone copies you.
  • How to approach pricing, and the pitfalls to avoid. Also, battle-tested frameworks and models — from the Stair-Step Model of Entrepreneurship to different marketing funnels (and when to use them).
  • Real examples from software companies that operate today, so you can see how they addressed each challenge.
Whether you’re a solo founder or you have a team, whether you’re building your first product or you are looking to exit, The SaaS Playbook is an essential guide to building and scaling your business.

Back the Kickstarter here.


MicroConf Team MicroConf


P.S. The Kickstarter will close on April 20th at 11:59 pm CST. Most special tiers, including a small-group Q&A and 1:1 calls with Rob, are limited and will only be accessible to early-bird backers. The rest are exclusive to the campaign and won't be available after April 20th. Don’t miss out!

P.P.S.  Want to stop hearing about The SaaS Playbook, but don't want to unsubscribe from the MicroConf Mailing List?  Click here.
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