Product & Growth: learnings from Duolingo & others!
Dear friends,In JC’s Newsletter, I share the articles, documentaries, and books I enjoyed the most in the last week, with some comments on how we relate to them at Alan. I do not endorse all the articles I share, they are up for debate. I’m doing it because a) I love reading, it is the way that I get most of my ideas, b) I’m already sharing those ideas with my team, and c) I would love to get your perspective on those. If you are not subscribed yet, it's right here! If you like it, please share it on social networks! 🔎 Some topics we will cover this week:
👉 How Duolingo reignited user growth (Lenny’s Newsletter) ❓ Why am I sharing this article?
➡️ Look for inspirations in other industries
➡️ If you just copy without thinking from first principles, you will fail.
➡️ Same as the above.
➡️ 1st principles
👉 Virality is a myth (mostly) (Lenny's Newsletter) ❓ Why am I sharing this article?
➡️ Virality and high K-factor is often the results of a clear marketing push toward the right audience ➡️ Word of mouth should be engineered and doesn’t simply happen - it is often the results of clear & driven actions. It can be hard to have visibility on some “dark broadcasters” or true growth drivers. (We could think about how to replicate Mind success across companies while missing the internal influencer enabler for adoption / how Alan Clear can spread within an org)
➡️ Even if we have product growth loops built in - we will need fire-starters to get it going. 👉 How Facebook saw HIGHER usage by sending FEWER notifications (The Split) ❓ Why am I sharing this article?
👉 Duolingo product: Thread by Ali Abouelatta (PingThread) ❓ Why am I sharing this article?
👉 Tony Fadell (ICONIQ) ❓ Why am I sharing this article?
It’s already over! Please share JC’s Newsletter with your friends, and subscribe 👇 Let’s talk about this together on LinkedIn or on Twitter. Have a good week! |
Older messages
Negotiation, mindset, connecting & learning from people
Tuesday, March 28, 2023
💡 JC's Newsletter #164- 2023-03-28
New products, competition & habits
Tuesday, March 21, 2023
💡 JC's Newsletter #163- 2023-03-21
Fight mediocrity in your organisation
Tuesday, March 14, 2023
💡 JC's Newsletter #162- 2023-03-14
Health will generate the biggest company in the world
Tuesday, March 7, 2023
💡 JC's Newsletter #161- 2023-03-07
Progress in AI
Tuesday, February 28, 2023
💡 JC's Newsletter #160 - 2023-02-28
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