As AI attention builds, so does the tension with how to handle it
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The state of publisher audiences
Tuesday, April 4, 2023
For publishers and media companies, focusing on younger audiences is essential to their future growth, especially as Gen Z and young millennials increase their media consumption. Each must identify how
With paid verification on the rise at social platforms, content creators and marketers feel mixed on its use
Tuesday, April 4, 2023
Many marketers and content creators see this trend as a way for the platforms to diversify monetization offerings beyond advertising, though many wonder whether social media platforms will remain free
How Twitch lost its grip on, and way with, the streaming community
Monday, April 3, 2023
As the distance between Twitch staff and Twitch users widens, the nature of community on the platform is changing. April 03, 2023 PRESENTED BY How Twitch lost its grip on, and way with, the streaming
TikTok’s uncertain future: the issues marketers should (and shouldn’t) fret over
Monday, April 3, 2023
A TikTok ban would require US lawmakers to prove that the short-form video app is a genuine national security risk. So far, that hasn't happened. April 03, 2023 PRESENTED BY TikTok's uncertain
The TikTok issues marketers should (and shouldn’t) fret over
Friday, March 31, 2023
Also: Publishers' thoughts on the state of media
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