Project Magi: Google is Making a Major Change to Search

Google is making some huge changes to its search engine.

According to the New York Times, Google has 160 engineers working on "Project Magi".

One of the changes that will be coming out in the upcoming months is the ability to make a purchase directly on Google.

So when you search for things like shoes, Google will show you what it thinks you want and you would make the transaction directly on Google.

Here are the other changes they are making.

Cheers,

Neil Patel

PS1: At the bottom of the article I break down how it will affect marketers.

PS2: You've got to check out my new tool: the Google Ads Grader

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