Creator Wizard - 🧙‍♂️ "You made $878K last year?!"

Hey there,

Let's talk about the elephant in the room.

After yesterday's email, it seems like the fact that we made almost $900K last year is surprising to a lot of creators. 😂

I talked more about the breakdown here 👇

Justin Moore | Sponsorship Coach @justinmooretfam Transparency time: @AprilAthena7 and I made $878K in 2022. Breakdown (most→least rev): • Sponsorships • My @creatorwizard courses & 1-1 coaching • Amazon Live & Associates • Final @trendingfamily campaigns (before I closed it) • YouTube Adsense What do you wanna know? twitter.com/justinmooretfa… Justin Moore | Sponsorship Coach @justinmooretfam Transparency time: @AprilAthena7 and I made $700K in 2021. Breakdown: -Sponsorships -Amazon Live & Associates -YouTube Adsense -My @creatorwizard courses -My @trendingfamily agency What else do you want to know? January 8th 2023 1 Retweets 56 Likes

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But, believe me, we were NOT always making this much LOL.

A few years into our social media journey, we had started to make some pretty good money.

Like..."wow, this Adsense check covers our car bill"

Or "wow, this sponsorship covers our rent this month"

And yes...that's how we measured things early on 😂

BUT the frustrating thing was that income wasn't consistent.

We didn't feel comfortable relying on those checks yet because unlike a cushy 9-5 job with that nice security (and medical benefits)...

Income you make from being a creator can be kinda...unpredictable, right?

So, while we slowly started building up other revenue streams like affiliates, I focused in on the one area where we were making a disproportionate amount...

You guessed it...sponsorships.

But more specifically, how could we get MORE sponsorships from MORE brands for MORE money?

To my naive brain at the time, it seemed like a pretty simple solution.

Just...contact more brands LOL!

It's a numbers game, right?

Well...yes and no.

It is true that the more shots you take, generally the more likely you'll be to land deals.

BUT, what I soon discovered was that taking an untargeted approach where I just emailed "press@brand.com" or DMed them on Instagram was a great way to get burnt out.

Because I think most of us have a limit to how many times we can get ghosted or rejected before throwing in the towel! 😅

Also...I'd rather have brands just to come to ME! 😆

But...how?

Well, I went back to the drawing board and decided to do RESEARCH each time I targeted a brand.

• What other creators have they worked with?
• What campaigns did they run in the past?
• What campaigns are they running right now?
• What is the business climate for them right now?
• Are they having supply chain issues?
• Is their stock price way up or is it way down?
• Are they trying to fight off a competitor?
• What social media platforms are they active on right now?
• How often are they posting on social media?
• How big is their marketing team?
• Is it just one person or do they have a team of 20?

How much more powerful of a position do you think you'll be in if you have the answers to all those questions before you pitch a brand or hop on a call with them?

And this, at its core, is why I created Brand Deal Wizard.

Because the success that we've had approaching sponsorships systematically, learning new negotiation strategies, and having brands hire us again and again...is downright staggering.

I want you to experience a fundamental shift in how you think about the value you're bringing to the table when partnering with brands.

It's not just about discussing their products on your platforms.

Yes, that could be a PART of it, but by thinking outside the box about why they want to work with creators in the first place...

Brands will stop focusing solely on your reach or influence...

And they'll start scrounging for every last dollar in their budget to pay your rate because they feel like they can't afford NOT to.

Does this seem far-fetched?

It's not.

​Listen to Danielle's experience.👇

"I really wanted to be more strategic when it came to brand sponsorships for [my] podcast. Justin had so much great energy [and] great advice for how to advocate for ourselves and put our businesses in the best position for success. This is a great investment!"

As a reminder, spots are filling up fast and enrollment ends on June 18th.

Are you in? 👇

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Talk soon!

P.S. If you're not quite ready for the program but would still like to stay on my newsletter (and receive paid sponsorship opps), CLICK HERE to opt-out of my launch emails! No sweat either way.