🕵️‍♂️ How to turn your followers into email subscribers

Welcome back fellow thieves!

You don’t own your audience.

With just a single click at Twitter, LinkedIn, or Instagram's HQ, your entire business could be wiped out in an instant.

Building a business on social media means you're building it on rented grounds.

The landlord (👋 hi Elon) can show up any day and kick you out. That's why it's crucial to OWN your audience aka build an email list

But with such high risks, why do creators still focus on growing audiences through social media?

The answer is simple: it's much easier to capture attention there.

Smart creators play the game like this → They get attention where it’s easiest (social) and then transfer it to somewhere they own (email).

And you should do the same.

In today’s post, we’ll explore 13 different ways you can turn your social media followers into email subscribers.

Reading time: 7 minutes 33 seconds

Stolen knowledge from all around the internet

♻️ How Justin Welsh repurposes his content​

The system is so basic that it hurts (literally an excel sheet).

But it works.

If you have doubts about repurposing your content, just know that even Disney does it.​

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🎫 How Kuba brings 8-15 high ticket leads every month with a $0 marketing budget​

He relies on a very basic (but effective) content system.

• Start from long-form
• Repurpose to social media
• And focus on 3 types of content (”How they”, “How I” and “How NOT to”)

This builds credibility and gets people through the door.

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💰 If I had to make $1,000 in 24h on the internet, this is how I would do it (Service idea)

And you don’t really need a huge audience for it if you have some credibility in the space. Just adapt the idea to your niche and you are set.

PS: I’m definitely stealing this one

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📈 How to grow your newsletter with Twitter ads​

Apparently, right now Twitter ads are super profitable to grow your newsletter.

The reason is that most advertisers pulled out when Elon took over, so there isn’t much competition.

Matt McGarry wrote an in-depth guide on it (like really, I would pay for this info)

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🐦 Twitter will provide the email addresses of people who opt in to content creators.​

This is the first truly creator-first move I’ve seen a social platform make.

And it’s HUGE for creators (and very in line with today’s post), but we still need to wait for the fine print though and see exactly how it works.

If they handle it well, I’m bullish on Twitter again. You?

Some of these are affiliate links, ads, or links from friends

Virgil Built an education company from $0 to $10M in 4 years. Now, he shares how you can build, launch and sell your course.

Join his newsletter, The Building Block and get a FREE Course Creation Checklist to start building your course.​

Meco is a distraction-free space for reading and discovering newsletters, separate from the inbox.

The cool thing about building in social media is the amazing network you build with other creators.​

I asked a few folks for feedback on the Steal Club membership I'm building and what was a weak idea at first has turned into something stronger.

I aim to release more information on how to get it very, very soon.

This is the last email you'll get where you can show interest until we make a public launch (a few months from now).

Click this link to stay in the loop, and I'll be in touch!

Thanks for reading, and see you next week,

Alex Llull, Chief Thief

​The Steal Club​

What do you think of today's email?

• ​👍 Steal worthy​
• ​😐 It was ok​
• ​👎 I expected more​

Thanks for your feedback!