Marketers feel Twitter frustration amid Meta's Threads launch

Also: Guidelines take shape for cannabis ads ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌
Last weekend’s events have cast more doubt on just how much advertisers can truly trust Twitter, and its new leadership going forward.
July 07, 2023

Marketers remain frustrated by Twitter's rate limits as Meta's Threads tries to compete for users

Marketers find it difficult to believe Twitter can be a safe place for their ad dollars. Meanwhile, Meta is looking to take advantage of Twitter's problems with the launch of Threads.

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Ivy Liu
Last weekend’s events have cast more doubt on just how much advertisers can truly trust Twitter, and its new leadership going forward.

howdy!
As the cannabis industry continues to grow, the Cannabis Media Council looks to set a standard.

Because the traditional marketing and sales funnel no longer accounts for how consumers move between channels, marketers are shifting to more flexible approaches and delivering seamless, cohesive experiences.

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howdy!
As new social media platforms appear on the horizon, social media managers grapple with changes.

Media and consumer technology companies are refining sales approaches to enhance valuable client relationships.

howdy!
Any business that flouts guidelines around the use of AI, faces eye-watering fines that make even the hefty penalties brought by the General Data Protection Regulation (GDPR) seem like small potatoes.

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Agencies are increasing brand visibility and driving sales by leveraging RMNs to reach target audiences in relevant contexts.

howdy!
Brands are turning their intellectual property into big budget Hollywood films, with sights set on millennials who grew up with them and Gen Z who are just getting familiar — just look at Barbie and Super Mario Bros.

howdy!
IBM’s Billy Seabrook sees AI creating a range of new opportunities and new challenges around the speed of work and how creatives adapt to it.

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