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Here’s this week’s list of rapidly trending topics, insights and analysis.

Topic #1

Gaming Earbuds

Gaming earbuds are earphones designed to be used when playing video games.

They usually provide high-quality audio along with noise-canceling features.

They are becoming increasingly popular among people who game on mobile phones or portable gaming consoles (like the Steam Deck).

Interest in this product category is also growing largely due to Logitech’s gaming earbuds.

Searches for Logitech’s gaming earbuds have increased by 7400% over the past five years.

What's Next

Gaming earbuds are part of the Mobile Gaming Accessories meta trend.

Mobile gaming currently makes up approximately 45% of total gaming revenue worldwide.

And the growing number of mobile gamers is driving demand for accessories that make it easier to game on smartphones.

Besides gaming earbuds, finger sleeves and adjustable phone stands are examples of trending mobile gaming accessories.

Topic #2

Cybersecurity Bootcamp

Cybersecurity bootcamps are intensive programs designed to teach key skills in the field of cybersecurity.

Interest in these programs is growing mainly because of fast-growing demand for cybersecurity jobs.

There are over 750,000 total cybersecurity job openings across the United States.

Whereas globally, there is a shortage of 3.4 million workers.

Furthermore, cybersecurity is becoming a hot topic on social media.

For example, videos about cybersecurity have over 1.2 billion views on TikTok.

What's Next

Cybersecurity bootcamps are part of the Cybersecurity Certification meta trend.

Cybercrime is on the rise.

For instance, phishing attacks grew by 61% last year alone.

And the cost of cybercrime is forecasted to reach $10.5T by 2025.

Which is why companies and institutions are looking to grow their cybersecurity teams.

For example, Microsoft launched an initiative to train and recruit 250,000 people into their cybersecurity workforce by 2025.

All of this is incentivizing people to pursue cybersecurity certification programs to fast-track their careers.

(Searches for “cybersecurity certification” has grown by 1125% over the past five years).

Topic #3

Monitor Light Bar

Monitor light bars are LED lights that attach to the top of computer monitors.

Demand for these light bars is growing mainly because they provide ambient lighting to reduce eye strain. Specifically, the brightness and color of the light bar can be adjusted to match the content on the screen.

Interest in this product category is also growing largely due to a company called BenQ.

Searches for BenQ’s monitor light bar have increased by 1100% over the past five years.

BenQ’s monitor light bar brings in approximately $26K/month on Amazon.

What's Next

Monitor light bars are part of the TechTok meta trend.

The #techtok hashtag has over 34 billion views on TikTok.

PS5 wall mount is an example of a TechTok trending product. Searches for PS5 wall mounts have increased by 4600% over the past five years.

Coiled cables are designed to stretch and retract like a spring. Videos about coiled cables have over 418 million views on TikTok.

Remote power buttons are another tech product that’s trending primarily due to TikTok. Searches for the product have increased by 65% over the past five years.

Topic #4

Single Dose Grinder

Single dose grinders are small, portable devices for grinding coffee beans.

Demand for single dose grinders is growing mainly because of an increased interest in “single dosing”.

Single dosing is a coffee preparation technique where baristas leave their hopper empty and grind the beans as needed.

This results in fresher coffee as beans aren’t left in the hopper for an extended period of time.

What's Next

Single dose grinders are part of the Minimal Retention Grinders meta trend.

A major problem with using traditional coffee machines for single dosing is that they usually have high grind retention.

(Grind retention refers to the amount of coffee grounds that remain in the coffee grinder after grinding a dose of beans).

This can lead to stale, old coffee grounds being used in the next brew.

Minimal retention grinders solve this problem because they are designed to minimize the amount of coffee left in the grinder after each use.

Topic #5

Exponential DTC Product
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Topic #6

Tech Platform Gaining Steam
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Topic #7

Massive Interior Design Trend
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Topic #8

New Health Treatment Category
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Topic #9

DTC Startup Taking Off
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Exploding Topics - ET: August 1st 2023

Topic #1

Gaming Earbuds

What's Next

Topic #2

Cybersecurity Bootcamp

What's Next

Topic #3

Monitor Light Bar

What's Next

Topic #4

Single Dose Grinder

What's Next

Topic #5

Exponential DTC Product
(Exploding Topics Pro Only)

Topic #6

Tech Platform Gaining Steam
(Exploding Topics Pro Only)

Topic #7

Massive Interior Design Trend
(Exploding Topics Pro Only)

Topic #8

New Health Treatment Category
(Exploding Topics Pro Only)

Topic #9

DTC Startup Taking Off
(Exploding Topics Pro Only)

Older messages

ET: July 25th 2023

ET: July 18th 2023

ET: July 11th 2023

ET: July 4th 2023

ET: June 27th 2023

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Exploding Topics - ET: August 1st 2023

Topic #1

Gaming Earbuds

What's Next

Topic #2

Cybersecurity Bootcamp

What's Next

Topic #3

Monitor Light Bar

What's Next

Topic #4

Single Dose Grinder

What's Next

Topic #5

Exponential DTC Product(Exploding Topics Pro Only)

Topic #6

Tech Platform Gaining Steam(Exploding Topics Pro Only)

Topic #7

Massive Interior Design Trend(Exploding Topics Pro Only)

Topic #8

New Health Treatment Category(Exploding Topics Pro Only)

Topic #9

DTC Startup Taking Off(Exploding Topics Pro Only)

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Massive Interior Design Trend
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