GrowthHackingIdea - +320% sales on Amazon (in a day)

Fresh research has shown that over 50% of all product searches start on Amazon (more than on Google!!!).

Here are the TOP Amazon's SEO tricks that helped Debbie (BigCommerce's client) to boost her sales by 320% within 24 hours:

1. Use Google Keyword Planner to find your most popular keywords.

2. Place the most relevant/popular 1-3 keywords first.

3. Make your title readable for different formats: 30 characters, 55 and 115.

4. Items that are Fulfilled by Amazon rank higher than by Merchant.

5. If a brand name and a seller name contain the main keywords, it increases rank.

6. Fill out all fields - they influence rank position too.

7. Having more photos is positively correlated with rank in the search results.

Bonus:
Backend Search Terms is a great place to drop in some misspellings, Spanish terms, etc.

Source: www.bigcommerce.com


Cheers,
Charlie Patel ;)



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