Utopia - Gone are the days of needy DMs

Your online presence is the NUCLEUS of your acquisition ecosystem.

Relying on one source of acquisition will be your downfall, your acqusition ecosystem will FEED off your online presence.

The traditional methods of outbound are dying.

Cold DMs have become a meme.

The D*th of Outbound is real.

Your old outreach strategies are losing their effects because the industry is sophisticating.

If you don't adapt, you will perish alongside the old ways.

The smartest names in the space are building their online presence, they then use their presence to make all their other outreach strategies.

Building your presence means the clients you used to beg to work with you, are now begging you to work with them.

Gone are the days of needy DMs. New are the days of magnetized income.

So how do you build that online presence? 

This is the EXACT content strategy I'd follow to go from a completely unknown account to an authority in the space: 

1. Your content strategy if you have less than 500 followers (AKA Unknown)

At this stage, your goal is to get your first base of followers who stand by you. Your goal here isn't leads or revenue generation. You need to provide more value than anyone else in the most unique ways while befriending others.

- Focus on building connections

- Reply to people's posts with questions to instigate conversations

- Post video breakdowns weekly about technical strategies

- Write about your stories and experiences

- Showcase authority based content like case study posts with images

2. Your content strategy if you have 500-5000 followers (AKA Personal Brand)

At this stage, people know who you are but you are just another person on the platform. You have nothing that makes you stand out, there's nothing that makes you unique, you are sauceless. To grow here and get more sales for your offer, you need to be different.

- Network with top-tier names by shooting DMS, engaging with their content, and jumping in calls to provide free value and befriend them

- Post long-form business takes and stories. What trends do you see in the industry? You're trying to become a thought leader

- Create video breakdowns with long-form posts breaking down technical content strategies

- Begin growing your email list to connect with your audience on a personal level

- Create hot takes and controversial opinions so people see that you stand out from the rest 

3. Your content strategy if you have 5000+ followers

At this stage, if you play your cards right, you stand out from 98% of your competitors on this app. Your goal is to become a "thought leader". Leads are coming in with ease. You need to maintain this lead by optimizing and creating the best content out there.

- Custom funnels

- Video breakdowns

- Long-form business takes

- Visual threads breakdowns

- Story posts and experiences

- Technical content breakdowns

- Authority content breakdowns

- Lifestyle content to show you're human

- Respond to people daily in the comments section

This is very important

In 3 days, The Presence Pillars program sale starts, here’s how it works

Presale: Sept 22

Launch: Sept 29

The discounts will go live until Oct 1st or if we sell out 150 slots

After the launch the program will become a yearly membership for all new buyers and the prices will increase

The presale goes live at 1:11pm EST this Friday

Be Ready.

- Wiz