GrowthHackingIdea - $1.99 trial generated $19,499 in MRR
Michael Hyatt opened up his typical enrollment for a $37-per-month plan for his product.
But this time, after the launch ended, he offered a $1.99 trial to anyone who didn’t purchase during the launch.
Once the 1-week trial ended, the membership automatically converted into the $37-per-month plan (if you wanted to opt out of the auto-convert offer, you could).
Results:
Out of the 40,000 people, 819 signed up for the $1.99 offer, 292 cancelled their auto-convert option, 527 converted into $37 per month - that is $19,499 of monthly recurring revenue (MRR)!
Anyone want to try this? I do! :)
Source: videofruit.com
Cheers,Charlie Patel ;)
Your friend wants to get access to our invite-only community of growth hackers from companies like Uber, Google, Microsoft, TechStars, Disney, Adobe, Coca-Cola, Amazon, etc.? Here's your personal invitation link for him/her: http://e.growthhackingidea.com/?ref=2145324&a4=1&a5=9
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