Finders keepers: FanDuel tops for retention in Pennsylvania
Finders keepers: FanDuel tops for retention in PennsylvaniaPlayer research in PA, Flutter’s fund flows, F2P data from Brazil +More
Pennsylvania researchFanDuel comes out on top in customer research in Pennsylvania. Fan favorite: FanDuel’s lock on the number one spot in sports betting, in Pennsylvania at least, looks secure, according to research from Betting Hero, which shows it is the most recognized brand, the most popular and the app with the highest levels of customer retention. An engaged audience: Involving interviews with 121 highly engaged respondents in the state of Pennsylvania between the ages of 18 and 55, the team found 71% bet at least once a week, on average actively using 1.8 apps.
Popularity contest: FanDuel comes out on top in terms of OSB choices
Showing favoritism: Betting Hero data tracks state NGR data Soft2Bet is delighted to announce the launch of its redesigned gaming portal CampoBet in Sweden. The revamped CampoBet app offers a native, user-friendly experience with a host of enhanced features and a sleek design that promises to elevate the online betting experience for Swedish players. With an expanded reach, official reviews from the App Store and Google Play and top-level design, players will enjoy a faster and best in class performance tailored to their devices https://www.soft2bet.com/news/soft2bet-brand-campobet-announced-a-redesigned-mobile-app Sticky notesFirst mover: The extent to which FanDuel has managed to keep hold of its audience is key to its market leadership position, with 79% of respondents that have the FanDuel app saying they still actively use it. This compares with 67% for DraftKings.
App-solutely: the more you download the less you use That was then: The big question is how Penn’s ESPN Bet will fare when it comes to the consumer reaction. The Betting Hero research was undertaken pre-launch but it did ask the respondents how the partnership would affect their betting.
Brand unawareness: ever heard of ESPN?
BettingJobs is the global leading recruitment solution provider for the iGaming, Sports Betting, and Lottery sectors. Backed by a 20-year track record of successfully supporting the iGaming industry, it's no surprise BettingJobs is experiencing rapid growth and outstanding results. Does your company plan to expand its teams to cope with strong demand and growth? Contact BettingJobs today where their dedicated team members will help you find exactly what you are looking for. Flutter fund flowsYou win some, you lose some: With Flutter seemingly on the path to making New York its primary listing, Jefferies has done some calculations of what a move might mean in terms of institutional fund flows.
Still, as can be seen, net-net Flutter could expect a large inflow of share buying as institutions buy into the stock on its inclusion in the S&P 500. While losing FTSE status would see an outflow of $2.2bn, it would be balanced by inflows of $5.1bn should it gain S&P 500 status.
🇬🇧➡️🇺🇲 Flutter’s likely fund flows post-primary listing change Brazilian F2P pointersFilling in the gaps: Data is unsurprisingly somewhat scarce on the nature of the Brazilian market ahead of the imminent regulation of OSB and iCasino. But adding some color to the market is free-to-play games provider Inside The Pocket, which has been running campaigns on behalf of clients in-country for some time now.
From working with a handful of operators and a leading affiliate, ITP has found the market is young, with 80% of registered users aged between 24 and 44 years old. The company also found that 60% of users played multiple games.
The full range: “Diversity in game types is well received,” said Naqi. “Fans have shown a strong preference for various game formats, including our perfect score predictor, fantasy provision through our partner BOA Gaming, and our 1x2 game.
Naqi concluded by pointing out platform data plays a crucial role in driving insights. “Adopting a platform approach allows for comprehensive data analysis, unveiling valuable insights spanning game providers, player activity and geography/demographic categories,” he said.
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Venture capital firm Yolo Investments manages in excess of €500m in capital across 100 exciting fintech, gaming and blockchain companies. The Yolo Investments' Gaming fund, regulated by the Guernsey Financial Services Commission, has taken positions in fast-growth suppliers and operators, including Dabble and Enteractive. Yolo Investments (yolo.io) wants to hear from readers of this newsletter. Get in touch with your pitch, or for a chat about innovative products which can plug into our investment ecosystem. An +More Media publication. For sponsorship inquiries email scott@andmore.media. |
Older messages
Flutter’s double take
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Flutter dual listing, Super Bowl room rates, startup focus – Konquer +More
Portnoy redux: DraftKings ’close’ to Barstool marketing deal
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Making things happen: activist investors flex their muscles
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Kindred accepts $2.8bn cash offer from FDJ
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FDJ Kindred offer, Flutter's dual-listing boost, New Jersey data dive, startup focus – Testa +More
Caesars opens up the toga
Friday, January 19, 2024
Caesars' preliminary earnings, By the numbers – PA and MI, Flutter analysts reaction, Product+More – Sportradar's Alpha Odds +More
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