How social media fragmentation will impact your strategy

How Social Media Network Fragmentation Will Impact Your 2024 Strategy
 
 

How Social Media Network Fragmentation Will Impact Your 2024 Strategy

 
 
 
 

In the past few years, social media dynamics have evolved quickly—from new platforms and content format trends to more intense demands for authenticity. Expect more changing audience preferences and deeper social media fragmentation this year.

While a core network as the foundation of your strategy may have succeeded before, it’s crucial for teams to adapt fast, remain vigilant to unpredictable user behavior and make room for experimentation in this dynamic landscape. Learn why diversifying your strategy across networks is essential for standing out from the competition.

Find out now → 

 
 
 
Rethinking The Influencer-Brand Relationship

Rethinking The Influencer-Brand Relationship

Think about the last time you saw an influencer post that made you stop scrolling. What about the content captivated your attention? Dive into our actionable takeaways for building successful influencer collaborations, using social data to identify the right influencers and creating attention-grabbing campaigns that resonate with your audience.

 
6 Essential Resources Every Social Media Manager Needs In 2024

6 Essential Resources Every Social Media Manager Needs In 2024

In this new era of social, the stakes are higher than ever for teams. We’ve compiled a toolkit of six templates and resources to help you navigate evolving consumer preferences, leverage emerging tech like AI and maximize ROI. Empower your team to future-proof your strategy, meet performance goals and secure buy-in from leadership.

 
- - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -

Older messages

Social media innovators inspiring us in 2024

Tuesday, January 23, 2024

Learn from the best and boldest in our new series ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Master social media personalization in 2024

Tuesday, January 16, 2024

Tips for more tailored audience engagement ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

New year, new social media job titles to know

Tuesday, January 9, 2024

Shape your team for success in 2024 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

3 social media marketers weigh in on the profession’s diversity problem

Tuesday, December 19, 2023

Experts discuss how to chart an inclusive path forward ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

2023’s top social media trends and a glimpse into 2024

Tuesday, December 12, 2023

A lookback at this year and what's next for social ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Funtico Summoner Sale; Heroes of Mavia launch player DAO; Gods Unchained goes mobile; Catching up with Axie Infinity; Games to Watch in March, and more in Play to Earn Newsletter #217

Saturday, March 2, 2024

March 02, 2024 Funtico Summoner Sale; Heroes of Mavia launch player DAO; Gods Unchained goes mobile; Catching up with Axie Infinity; Games to Watch in March, and more in Play to Earn Newsletter #217

How Revenue Multiples Really Fall After Each VC Round

Saturday, March 2, 2024

Plus, 6 Questions Founders Should Ask Themselves for Generative AI To view this email as a web page, click here saastr daily newsletter How Revenue Multiples Really Fall After Each VC Round By Jason

Google Pays for AI Content + Niche Pursuits Community!

Saturday, March 2, 2024

What do Google Gemini, paying for AI content, and a weird niche website about Jedi Archives have to do with each other? Well, they are all featured on today's episode of This Week in Niche Pursuits

'There's a Confidence That Comes From Doing Hard Things'

Saturday, March 2, 2024

We spoke to former Oklahoma Women's Basketball Coach Sherri Coale about seeing opportunity amidst hardship and the off-the-court hallmarks of her great teams. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌

Insider Today: A 401(k) for longevity

Saturday, March 2, 2024

Plus: Tuscany beckons, and your decor gets a facelift. View in browser March 2, 2024 • 4 min read with Joi-Marie McKenzie Hiya! If you've ever dreamed of giving up the grind and retiring in Italy,

Finding top tech opportunities

Saturday, March 2, 2024

Also: February returns across a range of indexes; New TAMs loom for public PE giants; Infrastructure SaaS is ready for the sea change AI will bring... Read online | Don't want to receive these

In search of employment

Saturday, March 2, 2024

India urgently needs to ramp up labour-intensive economic activity to provide jobs for its young workforce ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏ ‌ ͏

All secrets about your competitors` ads

Saturday, March 2, 2024

Today's hack Ever wanted to know how much do your competitors spend on Google ads? Check this free tool out: SpyFu.com Just stumbled upon this awesome free tool SpyFu that shows, even without

Can AI truly save you time?

Saturday, March 2, 2024

How AI can cause you to start earning a 'passive income' faster than ever... ClickBank We're not going to lie to you. Earning profits with free traffic will take a lot of time and effort.

AI in India - What The Country is Up To?

Saturday, March 2, 2024

Exploring India's AI development, focusing on indigenous LLMs, government support, and challenges in achieving global AI integration ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌