GrowthHackingIdea - Boost sales by 6-30% (case study)
Zappos (over 1 Billion dollars in sales a year) used videos to describe and demonstrate products with real Zappos employees - not models or actors.
Those videos are said to have a positive sales impact of 6 to 30%.
Source: www.reelseo.com
Cheers,Charlie Patel ;)
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