GrowthHackingIdea - Level 80 (analytics tools)

Everybody knows Google Analytics, Mixpanel, Kissmetrics.

As for me, for deep analysis I utilize direct SQL requests to my database. It’s simpler and very flexible. I can analyze anything, using all those unique complicated connections between various pieces of data. Usual analytics tools completely lose when it comes to analyzing complicated databases.

But today I was surprised.

Turns out there are analytics tools that mix SQL-requests with awesome frontend: automated building of nice charts plus calculating and sharing key metrics with the team. What a beauty :).

Here they are:

#1. Periscope. I’m in love with how they describe their service: "Type SQL, Get charts. Periscope plugs directly into your databases and lets you run, save, and share analyses over billions of data rows in seconds."

#2. Mode

#3. Looker

Source: www.periscopedata.com


Cheers,
Charlie Patel ;)



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