Magical numbers about the returns policy

Today's hack
88% of shoppers will take the time to read a retailer’s return policy

88% of shoppers will take the time to read a retailer’s return policy.
38% are dissatisfied with the clarity of the return policy.
15% of consumers abandon the shopping cart if the return policy is unclear.

50% of shoppers think that returns can be easier to make online.
Just 42% are satisfied with the process of making returns or exchanges.
86% want a return shipping label provided by the retailer.
51% will not make a purchase if a return label is not included in the box

Source: www.trueship.com


Cheers,
Charlie Patel ;)

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