New research: How e-commerce marketers are actually using AI

According to a new Klaviyo survey of more than 1,500 e-commerce and brand marketers, nearly half said AI has significantly increased their overall work performance. Some of the top applications of AI among respondents include customer support (37%), image generation (36%) and data analysis (36%). 

However, as these teams expand their AI usage outside of generative AI to add predictive and autonomous AI to their toolkits, they’re unlocking further insights, predicting customer behavior and even creating full marketing campaigns. 

Download this new report from Klaviyo — packed with stats like the ones above — to discover how e-commerce and brand marketers are using AI, how it’s impacting performance and what they want from AI in the future. Download it to learn more about:

• How AI is changing marketers’ day-to-day workflow
• What AI capabilities marketers are using to improve CX
• The areas marketers hope to use AI in the future
• How Proozy and Every Man Jack use AI to drive actual results

Sponsored by Klaviyo

Share this report with a colleague