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Ad tech’s week on Wall Street underscores critical industry challenges
Friday, May 10, 2024
DoubleVerify's stock slumps more than 40% as key industry challenges mount. May 10, 2024 PRESENTED BY Ad tech's week on Wall Street underscores critical industry challenges DoubleVerify's
Last chance tomorrow: Secure the best rate for the Greater Good Awards
Thursday, May 9, 2024
Discover the entry tips to help your entry stand out
Inside brands like Powerade, Reese's and Old El Paso's Olympic and Paralympic influencer play
Thursday, May 9, 2024
The Coca-Cola Company and Hershey share influencer plans ahead of the Games. May 09, 2024 PRESENTED BY Is it time to change the agency holdco model? Industry observers wonder if it's best to build,
Warner Bros. Discovery Sport and CNN International create marketplace for sports and political ad dollars
Wednesday, May 8, 2024
Warner Bros. Discovery has turned to programmatic guaranteed in its latest attempt to capture more ad dollars. May 08, 2024 PRESENTED BY Warner Bros. Discovery Sport and CNN International create
How Campbell's navigates the burgeoning retail media landscape, even as it creates more walled gardens
Tuesday, May 7, 2024
Retail media's growth spurt has made for more closed ecosystems, given there aren't yet set standards across measurement and ad formats. Those closed networks have become one of the biggest
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