The Steal Club - 🕵️‍♂️ 30 content ideas in 3 seconds

Hey thieves,

We have a packed one today; let’s get to it but first, a quick ask:

If you haven’t yet, would you mind taking 15 seconds to complete this survey?

Getting to know you more will help me to produce better content and resources in the future.

Two things:

Here’s the survey. Thanks in advance 🙏

That said, let’s jump in!

Stolen Tactics

#1 - How to come up with 30 content ideas in 3 seconds (with AI)

Here’s the thing: AI for content writing is not good. The output is often generic and bland.

But to come up with content ideas? That’s a whole different thing. Let me show you.

Go to the AI tool of your choice and ask it:

“Tell me 10 problems [your target audience] have about [topic].

For each problem, suggest a content prompt with 3 different angles (actionable, analytical, aspirational). Format the results in a table”

I used this prompt with “creators just getting started” and “content creation”. The result is something like this 👇

It's nothing groundbreaking, but it helps break through the blank page. Now, you need to pick one of these prompts and start writing!

🕵️‍♂️ Stolen from Blake Emal’s original prompt that I modified

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#2 - How to create your next digital product in under 1h

One of the biggest stoppers in creating digital products, especially online courses, is how long it takes.

Drafting, scripting, recording, editing…

Or so people think.

Josh Spector, from the always great FTI newsletter, has an alternative proposal:

That’s it! All this can be done in a few hours tops, and it’s a great way to create that first digital product and make your first online $.

🕵️‍♂️ Stolen from Josh Spector

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#3 - Copy-paste your old content

This tactic is part of the locked tactics on The Vault

Take a look at this 👇

Same tweet, great results, 9 months apart.

Justin Welsh is a huge proponent of repurposing his content just as it is. He does it ALL THE TIME.

Nothing wrong with it. And he’s not hiding it either.

He revealed once that his system is as simple as putting all his high-performing content on a spreadsheet and adding formulas that add 182 and 365 days, so he gets notified to repurpose that content every 6 and 12 months.

In his own words, “I’m mostly playing the hits.”

Why shouldn’t you do the same?

🕵️‍♂️ Stolen from Justin Welsh

The Vault

🕵️‍♂️ Josh Spector (from tactic #2) made an AI bot of himself. You can ask it whatever you want, from how to grow your online business to newsletters, social media…

🕵️‍♂️ 6 proven YouTube thumbnail formats (from 73 pages of notes)

🕵️‍♂️ If I provided services and wanted to book more clients, this is how I’d do it. Show, don’t tell.

🕵️‍♂️ Tom quit his job to go all in on his newsletter business. Here’s the strategy behind the move.

👉 The tool I use to read newsletters

^{Links with} 👉️ ^{are either ads, links from friends or affiliate links. I only promote things I fully endorse.}

Last Word

Thanks for reading!

I’m always looking for feedback and love hearing from the readers. Hit reply even if it’s to say hello - I’m always happy to chat with you :)

Or vote below to let me know what you thought about today’s issue.

See you next week with more thefts,

Alex Llull

Chief Thief