Neil Patel - Your content may be sabotaging your SEO

Is your website quieter than usual?

Google might be giving you the side-eye for some of your content.

They’re not just looking at the good stuff anymore...

The 2023 Helpful Content Update made that crystal clear:

Simply put, any low-traffic pages, outdated info, or weaker content may hurt your overall rankings.

The good news is, pruning your content can boost your SEO quickly—in some cases even faster than improving your Core Web Vitals.

Start by identifying the low-performing pages (you can do this with Ubersuggest).

Cull those pages and watch your rankings recover.

Need a hand? My team is happy to walk you through the process.

Cheers,

Neil

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PS: In the meantime, you might want to supplement your SEO strategy with some paid ads. My free Ads Grader tool makes that part easy—give it a try!