SEJ Today: Google’s Search Quality Raters Guidelines: A Guide for SEO Beginners

SEJTODAY

Tuesday, April 28, 2020

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SEO

Google’s Search Quality Raters Guidelines: A Guide for SEO Beginners

By Dave Davies

Learn all about Google's Search Quality Raters Guidelines, how it impacts search, and what you need to know about E-A-T.

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Careers & Education

9 Reasons Why Your Switch to a Virtual Workforce Should be Permanent

By Carole Alalouf

Switching to a virtual workforce is a good idea for employees and companies. Here are nine data-backed reasons why.

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Sign up now for Search Engine Journal’s eSummit, an advanced virtual conference for SEO and digital marketing professionals. You’ll get actionable tips, insights, and inspiration from 18 awesome speakers. Learn the latest and greatest trends, topics, tactics, and strategies in SEO, PPC, social media, and content marketing.

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SEO, ThinkTank Webinar

How to Future-Proof Your Brand with the Help of SEO

By Loren Baker

Learn how you can use SEO to help position your brand for challenging business environments.

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How to Find & Improve Your Worst Social Ads

By SEMrush

Keep track of your ongoing ad campaigns with the new Social Media Ads tool by SEMrush. It makes managing ads on Facebook and Instagram simpler and more efficient.

Explore the Tool

News, Snapchat

Snap Launches First Commercial Option on Snapchat Shows

By Susan Wenograd

Snapchat is now offering to let for advertisers to be the first ad a user sees that day in their first Snap show session.

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News, Paid Search

Microsoft Ads Introduces Cookie-Based Experiment Feature

By Susan Wenograd

Microsoft Ads has added cookie-based audience specifications to their Experiment feature.

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Link Building

Link Building Fundamentals

By Roger Montti

Learn the fundamentals of how search engines may use links and best practices for cultivating links.

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SEO

How to Handle Plagiarism

By Roger Montti

Strategies for dealing with plagiarism

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News, Twitter

Twitter Tips: Most Effective Ways to Create Polls

By Matt Southern

Twitter is back with more examples of good copy versus bad copy, this time with examples related to publishing polls.

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News

Google Search Console Adds Copy URL Button

By Roger Montti

Google Search Console incremental improvement to workflow.

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How to find & improve your worst social ads

Tuesday, April 28, 2020

As a social advertising manager, how do you keep track of your ongoing ad campaigns other than checking your email? social ads manager As a social advertising manager, how do you keep track of your

Your Invitation to SEJ eSummit is Here ✨

Monday, April 27, 2020

For a digital marketing conference, online or in the real world, SEJ eSummit will be hard to beat. Hi Newsletterest, Have you heard? SEJ is hosting a virtual conference on June 2nd and it's going

SEJ Today: How FOX.com Optimizes for Branded Search Traffic [CASE STUDY]

Monday, April 27, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Monday, April 27, 2020 Brought to you by: logo SEO How FOX.com Optimizes for Branded Search Traffic [CASE

SEJ Today: Google Cuts Its Marketing Budget By 50%

Friday, April 24, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Friday, April 24, 2020 Brought to you by: logo News Google Cutting Up to 50% of Marketing Budget By Roger

[Webinar] Paid search: Driving strategy at the C-suite

Friday, April 24, 2020

Position the power of paid search and leverage it in the boardroom – join our next live webinar. What: Paid Search: Driving Strategy at the C-Suite When: Wednesday, May 6 at 2 pm ET Where: GoToWebinar

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