SEJ Today: 20 Reasons Why Ecommerce Sites Need Unique Product Descriptions

SEJTODAY

Wednesday, May 6, 2020

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Digital Experience, SEO

20 Reasons Why Ecommerce Sites Need Unique Product Descriptions

By Kevin Rowe

Want to put your ecommerce site well ahead of the competition? Focus on writing unique product descriptions. Here are 20 reasons why you need them.

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Paid Search

Your PPC Reentry Plan: 3 Ways to Proceed with Paid Search Campaigns

By Jonathan Kagan

Looking to reenter your PPC ads back into the SERPs? Here are tips to get your paid search campaigns up and running.

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Sign up now for Search Engine Journal’s eSummit, an advanced virtual conference for SEO and digital marketing professionals. You’ll get actionable tips, insights, and inspiration from 18 awesome speakers. Learn the latest and greatest trends, topics, tactics, and strategies in SEO, PPC, social media, and content marketing.

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Digital Experience, Paid Search

Key COVID-19 Search Trends & 5 Immediate PPC Strategies to Act On

By Christi Olson

Here are five tactics to do in the short term to have a lasting impact on your PPC campaigns.

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Changing the Game with R&D in Technical SEO

By OnCrawl

Learn how to take advantage of R&D solutions that are not yet available on the market.

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Link Building

A Guide from Link Building to Link Earning

By Anna Crowe

Here are five link earning ideas to consider when planning out your content strategy.

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Link Building, News

Google on Using Quora for Links

By Roger Montti

Google's John Mueller remarks on sites that use Quora for link building

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News

GoDaddy Hosting Breach Undetected for 6 Months

By Roger Montti

GoDaddy Hosting security breach undetected for six months

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Digital Experience, News

Google’s Top 3 Metrics for Evaluating User Experience

By Matt Southern

Google has defined a set of metrics, called Core Web Vitals, that site owners should focus on when optimizing for user experience.

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News, Paid Search

Google Smart Shopping Beta Testing New Customer Only Goal

By Susan Wenograd

Google's Smart Shopping product is beta testing a new Conversion goal: New Customer Acquisition.

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Ask an SEO, Link Building

How to Build Links to Pages Where Links Are Hard to Build

By Tony Wright

Get creative, and don’t be everyone else, and you can build links to any page with a little (or a lot) of extra effort.

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How Ecommerce Companies Can Do More with Less Shopping Ad Budget in 2020

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Can you join our webinar on the value of PPC in two hours?

Wednesday, May 6, 2020

Learn how to position the power of paid search and leverage it in the boardroom when you join this webinar. Hi Newsletterest, Are you available to attend our live webinar with Ashley Fletcher of

SEJ Today: Google Smart Shopping Beta Testing New Customer Only Goal

Tuesday, May 5, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Tuesday, May 5, 2020 Brought to you by: logo News, Paid Search Google Smart Shopping Beta Testing New

New content marketing course from SEMrush

Tuesday, May 5, 2020

Do you need to learn how to skyrocket your content marketing? academy Do you need to learn how to skyrocket your content marketing? Do you need to increase your online conversions but struggle with

Your Invitation to SEJ eSummit is Here ✨

Monday, May 4, 2020

For a digital marketing conference, online or in the real world, SEJ eSummit will be hard to beat. Hi Newsletterest, Have you heard? SEJ is hosting a virtual conference on June 2nd and it's going

SEJ Today: White Hat vs. Black Hat vs. Gray Hat SEO: What’s the Difference?

Monday, May 4, 2020

Get the latest SEO, PPC, content marketing, and social media news delivered daily. SEJTODAY Monday, May 4, 2020 Brought to you by: logo SEO White Hat vs. Black Hat vs. Gray Hat SEO: What's the

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