GrowthHackingIdea - Better then remarketing
Brian Harris tested different types of Facebook ads and found that the Email list look-alike audience brings the lowest cost per new subscriber. Re-targeted website visitors only got second place in this rating.
This is how you can do that:
1. Go to Facebook ads, click the Audiences tab.
2. Click Create Audience, select Custom Audiences, select Customer list, upload your list.
3. Go back to the Audiences tab.
4. Click Create Audience and select Lookalike Audiences.
5. Choose your added Custom Audiences in the source field.
Done. Love it :)
Source: e.growthhackingidea.com
Cheers,
Charlie Patel ;)
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