tl;drMarketing - tl;dr Marketing May 18th - 2020 Issue

Digital Marketing News Roundup

May 18th - 2020

visit tldr;Marketing

Today\’s digital marketing roundup includes news that Structured Data Not Supported for Unpaid Listings in Google Shopping Tab,
Grubhub Adds Their Own Custom Phone Numbers to Listings and more.

SEO

Malicious Users Can Use Backdating and DMCA To Remove unfavourable Articles From Google

I don’t think this comes as a surprise to a lot of us but The Wall Street Journal (paywall) identified hundreds of instances in which individuals or companies, often using apparently fake identities, caused Google [...]

tl;drMarketing

SEO

Structured Data Not Supported for Unpaid Listings in Google Shopping Tab

Instead of using Structured Data for generating product result (like what happens with Search, Images, etc ), the free listings in Google Shopping tab listings do not add you products based on Structured Data implementation. [...]

tl;drMarketing

SEO

Grubhub Adds Their Own Custom Phone Numbers to Listings

Grubhub adds a custom phone number for each restaurant listings they generate. If someone calls in and orders via this number, Grubhub takes a fee. This number then gets picked up on other listing sites [...]

tl;drMarketing

SEO

Possible Google Algorithm Fine Tuning on 16 May 2020 (AU)

Looks like most of the SERP position tackers are noticing a big change today, in SEMRush I can see a 5.2/10 volatility score. Check out how some of the SERP Fluctuations tools reacted to it: [...]

tl;drMarketing

Paid Media

Google to Sunset Gallery Ads Beta in August 2020

Google is informing Gallery ad beta testers that the format will sunset beginning in August. The ads featured a large carousel of images. The format has worked for the automotive industry with the auto ad [...]

tl;drMarketing

SEO

Reminder Search Console API support for JSON-RPC and Global HTTP Batch Endpoints to Shutdown in August 2020

Back in 2018 Google announced they will end support for JSON-RPC and global HTTP batch endpoints. To enable customers to identify systems that depend on these deprecated features, before the final turndown date is reached, [...]

tl;drMarketing

SEO

The May 2020 Google Core Update – 4 Case Studies and Lessons Learned

Glenn Gabe gives his analysis of The May 2020 Google Core Update, I highly recommend reading this awesome post from Glenn post where he gives 4 different case studies and his thoughts on the update. [...]

tl;drMarketing

SEO

Google To Introduce Secondary Hours in GMB For Drive-Through, Senior Hours, etc

Google My Business will release a new feature into GMB accounts that will allow business owners to add secondary hours to their listing. This will allow businesses to add special hours for drive-through, senior hours, [...]

tl;drMarketing

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tl;dr Marketing May 15th - 2020 Issue

Friday, May 15, 2020

Digital Marketing News Roundup May 15th - 2020 visit tldr;Marketing Today\'s digital marketing roundup includes news that Google My Business Reviews Backfilling After Temporary Halt For COVID-19,

tl;dr Marketing May 14th - 2020 Issue

Thursday, May 14, 2020

Digital Marketing News Roundup May 14th - 2020 visit tldr;Marketing Today\'s digital marketing roundup includes news that Vulnerability Discovered in Site Kit by Google <= 1.7.1, Facebook Chat

tl;dr Marketing May 13th - 2020 Issue

Wednesday, May 13, 2020

Digital Marketing News Roundup May 13th - 2020 visit tldr;Marketing Today\'s digital marketing roundup includes news that Google Is Rolling out Commissions (Per Stay) Hotel Ads and Free

tl;dr Marketing May 12th - 2020 Issue

Tuesday, May 12, 2020

Digital Marketing News Roundup May 12th - 2020 visit tldr;Marketing Today\'s digital marketing roundup includes news that Facebook Introduces Feature to Optimise Creative for Each Person\'s

tl;dr Marketing May 11th - 2020 Issue

Monday, May 11, 2020

Digital Marketing News Roundup May 11th - 2020 visit tldr;Marketing Today\'s digital marketing roundup includes news that Probe Finds Middlemen Siphon off Half of Online Advertising Spend, Human

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