tl;drMarketing - tl;dr Marketing May 13th - 2020 Issue

Digital Marketing News Roundup

May 13th - 2020

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Today\’s digital marketing roundup includes news that Google Is Rolling out Commissions (Per Stay) Hotel Ads and Free Cancellation Filter for Hotels Searches, LinkedIn Launches Polls and Virtual Events Live Video Tool and more.

Paid Media

Google Is Rolling out Commissions (Per Stay) Hotel Ads and Free Cancellation Filter for Hotels Searches

Google is testing a commissions (per stay) program allowing Hotel ads partners to pay a commission only if a traveller stays at the hotel, automatically adjusting Hotel ads bids to maximize booking value. This program [...]

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SEO

Google Drops Your Website & Phone Number When Marked as Temporarily Closed

Just a heads up if you mark your business as temporarily closed in Google My Business that Google will remove the buttons on your listing to go to your web site or call your business? [...]

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SEO

Notes from 29th April 2020 JavaScript SEO Office Hours Session

JavaScript SEO Office Hours Notes: April 29th 2020 Recap. Thanks Ruth Everett for doing these, check out the Deepcrawl post for the easy to digest format. JavaScript Redirects Work as an Alternative to Server Side [...]

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General

AMP Introduces Infinite Scroll With amp-next-page v1.0

Google has just announced  <amp-next-page>, version 1.0! This was introduced as v0.1 a while back that could load 3 pages with v1.0 you can load an infinite number of pages. This can help publishers turn [...]

tl;drMarketing

SEO

Google COVID-19 Posts Are Replacing Normal Google Posts

Another PSA for Google My Business, if you post a Google Post using the COVID-19 update, then it will likely replace any other normal Google Posts you add. So if you do a lot of [...]

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Social Media

LinkedIn Launches Polls and Virtual Events Live Video Tool

A while back we told you folks about pools coming to LinkedIn and it looks like it’s live now. The other feature they announced was the LinkedIn Virtual Events feature. LinkedIn Polls With polls, you [...]

tl;drMarketing

Paid Media

Google Tests Similar Look Ad Unit That Could Be Mistaken for Organic Listing

Last week we saw a Showcase Shopping Ad that looked to mimic organic listings and now here is another one. When you click on a Product Listing Ads and go back to the SERP Google [...]

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